Experienced Brand Marketing Associate

2 weeks ago

Chicago, Illinois, United States Kimberly-Clark Full time

About the Role
As an Experienced Brand Marketing Associate, you will play a pivotal role in shaping the future of our renowned brands. Your expertise and passion for marketing will be crucial in driving our mission to enhance the quality of life for consumers globally.

Key Responsibilities
In this capacity, you will:

  • Lead significant marketing initiatives aimed at sustainably enhancing the brand's market presence, including product launches and pricing strategies.
  • Implement annual business plans and marketing strategies that align with financial goals and brand objectives.
  • Participate actively in the execution of commercial programs that support brand growth.
  • Analyze consumer insights, market share, and sales data to evaluate brand performance and track the effectiveness of marketing initiatives.
  • Craft compelling narratives and provide strategic recommendations regarding brand positioning, competitive landscape, and consumer trends to bolster brand equity.
  • Translate brand strategies and market insights into actionable guidance for the organization.
  • Develop and execute strategies for distribution, packaging, shelving, and merchandising.
  • Utilize business acumen alongside marketing skills to influence cross-functional projects.
  • Collaborate with strategic customer teams to formulate growth plans.
  • Identify and cultivate relevant consumer insights.
  • Engage in thorough analysis to uncover trends, identify challenges, and guide decision-making processes that strengthen the brand's strategy.

About Us
At Kimberly-Clark, we are proud of our iconic brands such as Huggies, Kleenex, and Scott. Our commitment to innovation and excellence has established us as a leader in the consumer goods industry. We believe that our success is driven by the talented professionals who are dedicated to making a positive impact.

About You
You are a high-performing individual who thrives in a culture of genuine care and accountability. You are eager to contribute to a company that prioritizes sustainability, inclusion, and professional growth. Your passion for impactful work aligns with our values.

Qualifications
To excel in this role, you will need:

  • A Bachelor's Degree in Marketing or a related field; an MBA is preferred.
  • Over 3 years of relevant experience in brand management or digital marketing.
  • Previous experience in a marketing role at a leading consumer goods company.
  • Familiarity with brand development and creative ideation processes.
  • Experience in developing digital marketing strategies and personalized activation plans.
  • Strong analytical skills with a focus on driving solutions.
  • Excellent communication skills to effectively represent the brand.
  • A proactive, self-driven approach to work.
  • Experience collaborating with cross-functional teams.

Benefits
We offer flexible work arrangements that allow you to balance your professional and personal life effectively. At Kimberly-Clark, we continuously seek innovative ways to achieve results while fostering a culture of respect and safety.

To Be Considered
We encourage you to explore the opportunities at Kimberly-Clark, where your unique experiences and perspectives will contribute to our mission of making life better for people around the world.

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