Senior Marketing Strategist

2 weeks ago


Seattle, Washington, United States Read AI Full time

About Read AI:
At Read AI, we are revolutionizing the way meetings, emails, and messages are handled through our AI-driven summaries, transcripts, and highlights. Our team embodies intelligence, efficiency, and effectiveness, and we are just at the beginning of our journey to enhance every interaction with artificial intelligence.

Position Overview:
We are in search of a proactive and seasoned Senior Marketing Manager to become a vital part of our expanding team. This position emphasizes the success of our cutting-edge AI-powered offerings. The ideal candidate will possess a robust background in marketing consumer software applications, particularly in a software-as-a-service (SaaS) environment, and will excel in a dynamic, collaborative setting.

Core Responsibilities:

  • Strategic Marketing Development: Formulate and implement comprehensive marketing strategies that enhance user acquisition, engagement, and retention.
  • Market Research: Execute thorough market research and competitive assessments to pinpoint opportunities and challenges, utilizing these insights to shape product development and marketing initiatives.
  • Launch Planning: Spearhead the planning and execution of go-to-market strategies for new product introductions, including positioning, messaging, and campaign oversight.
  • Customer Feedback Analysis: Collect and evaluate customer insights to comprehend user requirements, challenges, and preferences, leveraging this information to inform product development and marketing strategies.
  • Cross-Department Collaboration: Collaborate closely with product management, engineering, sales, and customer success teams to ensure cohesive efforts and drive product achievements.
  • Analytical Problem-Solving: Recognize issues and propose independent solutions, showcasing strong analytical and critical thinking capabilities.
  • Performance Monitoring: Track and assess product performance metrics, delivering regular insights and reports to stakeholders, and using data to foster continuous improvement.
  • Digital Marketing Strategies: Create and execute SEO, SEM, and PPC strategies to enhance online visibility and traffic.
  • Email Campaign Management: Design and implement effective email marketing initiatives to nurture leads and engage customers.
  • Sales Team Collaboration: Work alongside the sales department to support product launches, provide marketing materials, and align on go-to-market strategies.
  • Brand Development: Contribute to establishing and amplifying the Read AI brand within the consumer software and SaaS sectors.

Qualifications:

  • Professional Experience: A minimum of 5-7 years in product management and marketing, specifically in consumer applications.
  • Product-Led Growth Expertise: A proven history of operating within a product-led growth (PLG) framework.
  • Data Analysis Skills: Strong analytical capabilities with the ability to interpret data and make informed decisions.
  • Communication Proficiency: Exceptional written and verbal communication skills, capable of articulating complex concepts to varied audiences.
  • Team Collaboration: Proven ability to work effectively in a cross-functional team environment.
  • Independent Work: Experience in independently identifying challenges and proposing solutions.
  • Digital Marketing Experience: Demonstrated expertise in SEO, SEM, and PPC strategies and execution.
  • Email Marketing Experience: Background in planning and executing email marketing campaigns.
  • Educational Background: Bachelor's degree in Marketing, Business, or a related field; an MBA or advanced degree is advantageous.

Why Choose Read AI?

  • Innovative Approach: We aim to democratize AI technology, enhancing every interaction.
  • Significant Impact: Our technology is designed to alleviate mundane tasks, enabling individuals to focus on what truly matters.
  • Growth Potential: Read AI is on a rapid growth trajectory, backed by significant investment, positioning us as a leader in consumer AI.
  • Supportive Environment: Join a diverse and talented team in a collaborative culture.

The total cash compensation range is competitive, reflecting the candidate's qualifications, skills, and competencies.



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