Marketing Strategy Manager
7 days ago
Job Title: Marketing Strategy Manager
About Us:
At MarginEdge, we're on a mission to revolutionize the way restaurants operate. As a pioneer in the hospitality tech space, we empower restaurant operators with innovative software solutions that simplify back-office tasks and unlock real-time data insights.
Compensation:
We offer a competitive salary range of $120,000 - $180,000 per year, depending on experience, plus additional benefits.
Job Description:
As our new Marketing Strategy Manager, you'll play a critical role in driving our marketing initiatives forward. Your primary responsibility will be to design, implement, and continuously improve our marketing processes, workflows, and best practices to enhance operational efficiency and effectiveness.
Key Responsibilities:
- Develop and execute scalable marketing strategies that drive continuous improvement and align with our business objectives.
- Partner with marketing leadership to develop marketing performance metrics and KPIs that inform data-driven decision making.
- Ensure seamless integration and utilization of marketing technologies and the CRM to maximize ROI.
- Construct and monitor a lead routing process that ensures timely and accurate routing of inbound responses.
- Oversee relationships with external vendors and agencies, evaluating and managing partnerships to ensure alignment with marketing objectives and optimal performance.
- Work closely with cross-functional teams to align marketing operations with broader organizational goals and ensure cohesive execution.
Requirements:
- 5+ years in marketing operations, ideally in SaaS, with a proven track record of improving marketing systems and processes.
- Be a highly organized, strategic executor with a data-driven mentality and a bias towards action.
- Experience with marketing tech stack solutions and integrations, including Marketo, Hubspot, Salesforce, Outreach, Google Ads, LeanData, ZoomInfo Operations, and other relevant technologies.
- Able to thrive in a fast-paced and evolving environment, with a proactive approach to dealing with challenges.
Benefits:
- Unlimited Paid Time Off (and we mean it), encouraging healthy work-life balance.
- Medical, Dental, Vision, and Short/Long-Term Disability Insurance for preventative care.
- Health Savings Account with employer match, dependent upon medical plan selection.
- Commuter benefits with employer contribution, excluding limos and helos – for now.
- Generous Life Insurance Plan and Short- and Long-term Disability.
- Company-Paid Holidays and 401(k) matching.
- Stock Options to buy into everything we are doing to support this industry.
- 12-week fully Paid Parental Leave.
- Lunch catered twice a week at our HQ in Arlington, exclusively catering from our clients.
- A wellness program that sponsors healthy activities and provides discounts to gyms and fitness classes.
Culture:
Imagine working in a collaborative environment where innovation meets hospitality. Our team is passionate about creating exceptional experiences for restaurant operators and their guests. We foster a culture of transparency, trust, and empowerment, allowing you to grow professionally and personally. Join us in shaping the future of hospitality technology
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