Senior Account Executive

6 days ago

New York, New York, United States Nike Communications Full time
About Us

Nike Communications is a leading creative communications firm specializing in the marketing of prestige brands. We create meaningful connections between iconic brands and their audiences by utilizing diverse perspectives to develop culturally relevant client campaigns.

Our Approach

We believe that differences fuel the creative spirit and that by embracing diverse perspectives and cultures, innovation can flourish. Our team is passionate about building an agency that truly reflects the diversity of our world and fosters a culture of inclusivity and equity.

The Role

We are seeking a Senior Account Executive to join our Wine and Lifestyle team in our New York office. As a key member of our team, you will be responsible for leading media relations efforts, building lasting relationships with journalists and media members, and participating in strategy and brainstorming sessions to help plan and execute media campaigns.

Responsibilities
  • Media Relations Mastery: Lead by example in securing earned media, focusing on marquee feature stories in top national outlets and emerging media platforms.
  • Build Lasting Relationships: Cultivate genuine relationships with journalists and media members, fostering trust and mutual respect.
  • Bring Events to Life: Assist with facilitating media events and product launches, ensuring every detail is perfect and every attendee feels welcome.
  • Shape Media Campaigns Together: Participate in strategy and brainstorming sessions to help plan and execute media campaigns.
  • Team Mentorship & Development: Support the growth and advancement of junior staff through mentoring, development, and retention efforts.
  • Communicate with Care: Serve as a trusted contact and resource for clients, providing support and guidance with professionalism and empathy.
  • Brand Collaborations & Partnerships: Participate in the ideation, execution, and recommendation of brand collaborations, partnerships, talent-led campaigns, and event strategies, leveraging creativity to resonate with key media and target audiences.
Qualifications
  • Professional Experience: Minimum of 3 years of experience in public relations and media relations.
  • Passion & Industry Knowledge: Genuine enthusiasm and in-depth knowledge of the Wine, Food & Beverage, Lifestyle and Entertainment industries with a proven track record of delivering impactful stories across diverse media.
  • Build & Maintain Lasting Relationships: Cultivate and maintain genuine relationships with top media outlets and key freelance writers, fostering trust and mutual respect.
  • Communication Skills: Exceptional written, verbal, and interpersonal communication skills online and in-person.
  • Travel Flexibility: Embraces opportunities to travel for work-related events or meetings, allowing for engagement and collaboration across diverse settings.
  • Media Landscape Mastery: Possesses a comprehensive understanding of the media landscape, including print, online, broadcast and new-media (i.e. podcast) channels, enabling effective media outreach and engagement.
  • Commitment to Diversity, Equity and Inclusion: Embodies the values of diversity, equity, and inclusion; demonstrates self-awareness, cultural competency, and the ability to work with people from diverse cultures and backgrounds.
  • Adaptability: Ability to thrive in a dynamic workplace, showcasing adaptability and resilience.
Benefits
  • Health Benefits: Options for medical coverage through UnitedHealthcare, and Dental and Vision coverage through Principal.
  • Financial Security: Contribute to 401(k) plan for retirement with the potential agency contribution via year-end profit sharing.
  • Time Off: Enjoy 15 vacation days, with an extra day off on your birthday month.
  • Holiday Closure: Agency closed between Christmas and New Years for a well-deserved break, as well as 10 other holidays throughout the calendar year.
  • Summer Flexibility: Summer Fridays offer shorter work hours from Memorial Day to Labor Day.
  • Family Support: Benefit from 12 weeks of paid parental leave and formal policies to support working parents.
  • Cell Phone Benefit Options: Transfer your personal number or get a new business phone fully covered by the agency.
  • Technology: Company provided laptop and accessories, along with IT support.
  • Bonuses: Potential for discretionary end-of-year bonuses.
  • Agency Bonding: Engage in happy hours and our annual agency-wide offsite for camaraderie and celebration.
  • Emphasis on DEI: A variety of specialized employee resource groups, DEI programming and other initiatives.

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