Executive Director of Sales and Marketing

2 weeks ago

Seattle, Washington, United States Brown-Forman Full time
About the Role

We are seeking a seasoned sales professional to lead our dynamic cluster of states, including Washington, Alaska, Oregon, Utah, Wyoming, Montana, and Idaho. As the General Manager, you will be responsible for forging strategic partnerships with regional and local distributors, ensuring alignment in market, portfolio, and people to achieve Stripped Net Sales (SNS) and Gross Profit goals.

Key Responsibilities
  • Set strategic direction for the geography, portfolio, and cross-functional team to align resources and deliver stripped net sales and operating income performance for the cluster of markets.
  • Create annual and long-term plans that build our future business, holding full accountability for the P&L across all markets, channels, and accounts within the cluster.
  • Identify areas of risk and opportunity, developing and communicating plans to address each.
  • Manage resource allocation and budget processes, collaborating with the region team and marketing groups on the best use of Territory Marketing Funds (TMF).
  • Monitor and measure distributor performance within the cluster; create organizational focus on the B-F portfolio and support the B-F Sales Execution planning and accountability process.
Requirements
  • Seasoned sales professional with a minimum of 10 years of experience in the beverage alcohol industry and demonstrated commercial leadership experience.
  • Inclusive leadership capability, able to inspire, motivate, and challenge to deliver results through a team.
  • Agile learner and leader, capable of leading in a VUCA environment.
  • Excellent communicator, able to inspire others and articulate a strong vision and direction.
  • Ability and willingness to travel over 50% of the time, including some weekends.
About Brown-Forman

We believe great people build great brands. At Brown-Forman, we craft products known for bringing people together. Our employees have made us what we are today and are the reason for our success. We offer a range of premium benefits that reflect our company values and meet the needs of our diverse workforce.

What We Offer
  • Total Rewards at Brown-Forman is designed to engage our people to ensure sustainable and profitable growth for generations to come.
  • Equitable pay structures for individual and company performance alongside a premium employee experience.
  • Paid semi-monthly, plus the cost of labor allowance equal to 15% of the base salary.

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