Creative Director of Brand Strategy

2 weeks ago

Rockville, Maryland, United States ABCD & Company Full time
About the Role

We are seeking a highly skilled and experienced Creative Services Manager to join our team at ABCD & Company. As a key member of our creative leadership team, you will be responsible for leading a team of talented designers and managing the creative direction and execution of all internal and external projects.

Key Responsibilities
  • Leadership & Team Management
    • Lead, mentor, and manage a team of designers, fostering a collaborative and innovative environment.
    • Oversee the recruitment, training, and professional development of the creative team.
    • Set clear goals and expectations, providing regular feedback and performance evaluations.
  • Creative Direction
    • Develop and implement creative strategies that align with client objectives and agency goals.
    • Provide creative direction and oversight for all design projects, ensuring consistency and adherence to brand guidelines.
    • Drive the creative vision for marketing materials, digital content, event designs, and more.
  • Project Management
    • Manage the end-to-end creative process, from concept to final delivery.
    • Coordinate with account managers, clients, and other stakeholders to ensure timely and effective project execution.
    • Maintain project schedules, budgets, and resource allocations.
  • Client Engagement
    • Act as the primary point of contact for clients on creative projects, ensuring their vision and goals are met.
    • Present creative concepts and designs to clients, incorporating their feedback into final deliverables.
    • Build and maintain strong client relationships, anticipating their needs and delivering exceptional service.
  • Innovation & Quality Control
    • Stay current with industry trends and best practices, incorporating new ideas and technologies into creative processes.
    • Ensure all creative outputs are of the highest quality, reflecting the agency's standards and exceeding client expectations.
    • Continuously seek opportunities to improve efficiency, creativity, and the overall quality of the work.
  • Strategic Planning
    • Collaborate with senior leadership to develop and execute the agency's creative strategy.
    • Contribute to business development efforts, including pitching creative ideas to potential clients.
    • Support the agency's growth by identifying new creative opportunities and services.
Requirements
  • Education
    • Bachelor's degree in Graphic Design, Marketing, or a related field.
  • Work Experience
    • Minimum of 5-7 years in graphic design for diverse clients.
    • Proven experience in a creative leadership role within a creative agency.
    • Experience in illustration, photography, and activation conceptualization preferred.
  • Critical Components for Success
    • Mastery of Adobe Creative Suite (Illustrator, Photoshop, InDesign, Cloud Applications, etc.)
    • Project management system experience such as Wrike, Asana, Notion, Adobe Workfront or their equivalents.
    • Proficiency in verbal and written professional communication.
    • Mastery in time, budget, and team management.
    • Strong portfolio demonstrating expertise in visual identity, branding, and digital design.
    • Experience in project management and client engagement.
    • Application of current design trends, industry innovation, and technologies.
    • Familiarity with UI/UX design and motion graphics is a plus.

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