Sales Executive, Sports Partnerships
5 days ago
Sales Executive, Sports Partnerships (Auburn Sports Properties)
Auburn, AL
On-Site
The Rundown
We are seeking a highly motivated Sales Executive to join our team at Auburn Sports Properties. As a key member of our sales team, you will be responsible for developing and executing sales strategies to drive revenue growth.
Main Responsibilities
- Develop and execute sales plans to meet and exceed individual and team goals
- Identify potential sponsors through networking with university stakeholders and business partners, researching local, regional, and national companies
- Work with our General Manager to create sales inventory, revenue projections, and overall sponsorship strategy for the university athletics assets
- Develop sales presentations for new marketing partners by incorporating research, category dynamics, and a clear understanding of partner's marketing goals
- Create sales proposals and draft/negotiate contracts
- Develop key marketing objectives with clients via thorough needs assessment and a collaborative sales process
- Entertain and cultivate sponsors in non-game related settings
- Prepare end-of-year recaps for sponsors
- Represent Auburn Sports Properties, Auburn University, and Playfly Sports Properties in a professional manner
- Research sports sponsorship industry and stay current with relevant market trends and conditions
- Understand and leverage Playfly business units to leverage new business areas, leads, and categories
- Prospect, meet, and close new and renewal corporate sponsorships
Requirements
- Bachelor's degree required
- 3-5 years of direct sales experience in the sports multi-media environment required
- Experience with integrated and conceptual sales
- Ability to generate and present ideas/concepts succinctly and provide creative solutions to prospects/clients
- Outstanding communication skills essential for interactions with clients, operational leaders, and other senior executives
- Demonstrated professional sales presentation skills
About Us
Playfly Sports is the full-service, leading sports marketing and media company that enables brands to engage with sports fans on a local, regional, and national level through scaled linear, digital, and experiential assets. We drive outcome-based solutions into 90-million households via more than 7,800 live U.S. broadcasts of MLB, NBA, and NHL games; and influence sports fans of all ages through the management of college and high school multimedia rights, uniform branding, and high-profile sports sponsorship platforms.
$70,000 - $80,000 per year
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