Marketing Manager
4 days ago
Andersen is seeking a highly motivated and experienced Direct Marketing Manager to lead our direct marketing team. The successful candidate will be responsible for managing a team of direct marketing associates, providing coaching and motivation to help the team reach daily, weekly, and monthly goals.
Key Responsibilities:- Manage a team of direct marketing associates, providing hands-on coaching and motivation to help the team achieve goals.
- Recruit, hire, and train direct marketing associates through cost-effective recruiting tools and partner with the Talent Acquisition team when necessary.
- Oversee all team field activities, including in-field and office training, role-playing, daily meetings, field supervision, and motivating team members.
- Create and develop the team's culture through personal role-modeling and a focus on company methodology.
- Monitor and coach each team member in the field to ensure they are following proper procedures, scripts, and customer service guidelines.
- In partnership with marketing leadership, create an annual budget to generate qualified leads and appointments through canvassing efforts.
- Perform administrative tasks, including coordination of canvassing logistics, permit logistics, script and flyer maintenance, and verifying/validating leads.
- Provide information to leadership and team members regarding neighborhoods and cities where RbA's products and services can be demonstrated to generate qualified leads and appointments.
- Demonstrated analytical and technical skills.
- Strategic thinking, with strong project management skills and attention to detail.
- Ability to self-manage time and budget to achieve objectives.
- Ability to analyze effectiveness of programs and team members.
- Ability to walk up to 3 miles per day.
- High school diploma; college degree preferred.
- Management experience with excellent training and coaching skills.
- Valid driver's license with a clean driving record.
- Ability to work some weekends.
- Previous door-to-door experience preferred.
- Ability to walk up to 3 miles per day.
Andersen is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, disability, marital status, national origin, citizenship, genetic information, protected veteran status, or any other characteristic protected by law.
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