Sales and Marketing Manager
7 days ago
The Regional Sales Manager is responsible for enhancing customer relations and coordinating activities between plants, customer service and customers. Sells products by maintaining and expanding customer base. The position entails coordination with food service distributors, casino food and beverage, regional chains, mass, convenience stores and grocery. This position will be responsible for implementing marketing programs within each channel segment and coordinating sales and marketing activities with brokers and current sales team members.
Key Responsibilities- Develop and Implement Sales Strategies
- Develop and implement strategies for increasing sales and profits for both Premium Waters and customer.
- Develop initiatives and pursue new business development opportunities for each customer channel, which includes creation of account-specific programs, promotional items, additions and deletions to maximize opportunities.
- Customer Relationship Management
- Identify potential customers and their needs. Uncover continuous improvement opportunities to expand their business utilizing our complete portfolio of products.
- Prepare marketing presentations for customers in managed territory.
- Work collaboratively on forecasts with customer and plants associated.
- Customer Satisfaction
- Ensure customer satisfaction by utilizing our full team support to build strong relationships.
- Coordinate follow-up to include all sales, strategy, production and payment terms.
- Team Collaboration
- Work closely with customer service, transportation, logistics, accounts receivable, quality assurance, procurement, graphic design and production to ensure lean business.
- Regularly communicate with Senior Sales Managers to discuss programs, pricing, competitive activity and opportunities.
- Account Management
- Reviews accounts receivable with accounts receivable partner to ensure timely and accurate payment.
- Regularly call on new and/or established sales brokers and agents to maintain and grow business with customers. Create and state expectations, establish goals and track results.
- Business Planning
- Participate in business planning meetings and conference calls to enhance product development skills, marketing tactics and closure strategies.
- Travel and Accommodations
- Position will require a reliable means of travel (accommodations are available where they may apply).
- Education and Experience
- Bachelor's Degree or equivalent work experience. Marketing, Management or Communications Degree preferred.
- 5+ years in a sales-driven environment with consumer packaged goods and selling experience preferred.
- Skills and Qualifications
- Experience with multiple channels of distribution preferred.
- Prefer previous supervisory experience, strong facilitation, organizational and communication skills (oral and written), and strong computer skills.
- Positive attitude with ability to multi-task.
- Ability to work independently, self-starter, energetic.
- Physical Demands
- The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
This position will primarily work in a designated office setting when not traveling. Occasional opportunities may arise which will allow for remote work, when necessary.
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