Salesforce Marketing Cloud Specialist
2 weeks ago
Key Responsibilities:
- Offer strategic insights on Salesforce Marketing Cloud and best practices in omni-channel digital marketing.
- Design, implement, and manage marketing initiatives using Salesforce Marketing Cloud.
- Customize and configure Salesforce Marketing Cloud to fulfill intricate business needs, enhancing automation processes.
- Create technical solutions for tailored customer journeys, email marketing, and automation workflows, ensuring alignment with overarching marketing strategies.
- Evaluate campaign outcomes, providing actionable insights and recommendations for optimizing marketing strategies.
- Resolve technical challenges by identifying root causes and executing corrective actions to enhance system efficiency.
- Work collaboratively with cross-functional teams to ensure marketing initiatives align with overall business objectives.
- Stay updated on industry trends, advancements, and best practices in marketing automation and Salesforce Marketing Cloud functionalities.
- Salesforce Marketing Cloud certification is highly preferred.
- Proven experience in Salesforce Marketing Cloud administration, configuration, and development.
- Skilled in AMPscript, SQL, HTML, CSS, and JavaScript for marketing automation.
- Strong analytical abilities with a knack for data interpretation and making informed, data-driven decisions. Excellent problem-solving skills with a keen attention to detail.
- Proficiency in Salesforce Marketing Cloud
- Minimum of 5 years of experience with Salesforce Marketing Cloud
- Relevant Salesforce Marketing Cloud certifications
- to explore our current openings and learn more about our benefits.
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