Senior Manager, Product Analytics

3 weeks ago


Quincy, Massachusetts, United States Peapod Digital Labs Full time
Job Title: Senior Manager, Product Analytics

Join Peapod Digital Labs as a Senior Manager, Product Analytics and lead the development of Product Analytics as a practice within the ADUSA Digital division.

About the Role

This position is tasked with managing and implementing new ideas for building reporting solutions that drive the success of our integrated digital portfolio, including web, mobile, digital coupons, and other digital programs.

Key Responsibilities
  • Monitor and administer web/app analytics dashboards, reports, and key reporting tools, and point out key areas of importance in accordance with Ahold Delhaize goals to all levels of organization and management.
  • Lead workstreams with Product teams to create measurement plans for key initiatives; ensure tagging is properly set up to capture KPIs.
  • Generate weekly, monthly, and annual reporting to executives for all major metrics, goals tracking, revenue tracking, and other paid search initiatives, aggregating various marketing and sales data.
  • Provide valuable insights and connect to action in conjunction with reporting to progress digital engagement with customers across all the Ahold Delhaize Brands.
  • Communicate and present to executive teams and management on project development, timelines, results, and forecasts.
  • Generate thought leadership and actionable insights, to act as a trusted consultant with Brand Loyalty and Digital leads to grow the size and participation of social media from the ground-up.
  • Partner to drive strategy to adapt messaging for various audiences. This can include: email, banner ads, sponsored content, videos, etc.
  • Lead and develop small to medium team of analysts.
Requirements
  • 6+ years of experience in web and app ecommerce required.
  • Experience leading and developing a team.
  • Hands-on experience with Site Analytics tools (google analytics, adobe analytics).
  • Experience with BI/Visualization Software (e.g., Power BI, Data Studio, Tableau).
  • Experience with SQL and the ability to directly query a database.
  • Bachelor's degree required.
  • Experience with large scale websites/big data associated with site.
  • Prior web analytics experience with Google Analytics, Adobe Analytics.
Preferred Qualifications
  • MBA preferred; Marketing, Business, Mathematics, Finance or Computer Science preferred.
  • Retail and Grocery experience strongly preferred.
  • Competent in presenting complex data analysis to mid-level management and above.
  • Strong quantitative skills required to analyze and optimize performance.
  • Excellent verbal & written communication skills.
  • Strong expertise in dashboard and report designing.
  • Strong expertise with Data modeling & Statistical analysis.
  • Strong Client consulting experience.

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