Social Media Content Specialist

3 hours ago


Irvine, California, United States Weedmaps Full time
About the Role

We are seeking a highly skilled Social Media Coordinator to join our team at Weedmaps. As a key member of our marketing team, you will be responsible for planning and executing social media strategies to enhance brand awareness, engage our community, and drive online growth.

Key Responsibilities
  • Develop and implement social media strategies to align with business goals
  • Coordinate, manage, and publish high-quality content across social platforms (Instagram, Facebook, X, LinkedIn, YouTube, TikTok, etc.)
  • Monitor social media channels and work with the Community Manager to identify trends, comments, and messages to engage with in a timely manner
  • Track and pull performance metrics (engagement, reach, followers) and assist with analytics reports
  • Collaborate with the marketing team to align social media content with overall marketing plans and campaigns
  • Stay up-to-date with the latest trends, tools, and best practices in social media and digital marketing
  • Assist with monitoring competitor activities and report on industry trends
  • Assist with copywriting and captions for various posts across weekly content
Requirements
  • Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)
  • 1-3 years of experience in social media management, digital marketing, or a similar role
  • Proficient in social media platforms and tools
  • Excellent written and verbal communication skills
  • Strong organizational skills and attention to detail
  • Ability to multitask and manage multiple projects in a fast-paced environment
  • Creative thinking with the ability to generate unique content ideas
  • Knowledge of social media analytics and reporting tools
  • Creative mind set
  • Passion for social media trends
What We Offer
  • Competitive salary range: $61,000 - $73,000 per year
  • Comprehensive benefits package, including medical, dental, and vision coverage
  • Generous PTO and paid holidays
  • Opportunities for professional growth and development
  • A dynamic and supportive work environment
About Weedmaps

Weedmaps is a leading technology company in the cannabis industry, dedicated to powering a transparent and inclusive global cannabis economy. We are committed to advancing cannabis causes and improving the lives of patients who rely on the benefits of cannabis.

We are an equal opportunity employer and welcome applications from diverse candidates. If you are passionate about social media and digital marketing, and want to join a dynamic team that is shaping the future of the cannabis industry, please apply today



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