Organic Social Media Strategist

23 hours ago

Little Rock, Arkansas, United States J&J Family of Companies Full time
Job Title: Organic Social Media Manager

We are seeking an experienced Organic Social Media Manager to join our growing Digital Channel Strategy Team at Johnson & Johnson. As a key member of our team, you will play a critical role in executing cohesive channel strategies that increase engagement across J&J's global organic channels with millions of followers across LinkedIn, Facebook, Instagram, YouTube, and X.

Responsibilities:
  • Develop and execute a comprehensive organic social media strategy that aligns with J&J's brand voice and storytelling architecture.
  • Use data from SEO, social platforms, and listening insights to inform and optimize our strategy, including publishing volume and cadence to ensure amplification during key moments throughout the year.
  • Collaborate with content and creative producers, internal and external agency partners to bring our brand to life through social-first storytelling.
  • Manage channel planning process from conceptualization through post publishing, ensuring alignment with J&J's visual identity and channel best practices.
  • Build upon and elevate organic reporting, including agency management and the ability to analyze data, glean insights, and craft narratives to inform optimization recommendations.
  • Act as a gatekeeper of J&J's corporate social channels, ensuring best-in-class standards are upheld.
  • Oversee project management plans to proactively communicate timelines with stakeholders and ensure deadlines are met.
  • Develop best practices and training materials to educate stakeholders on the ever-evolving social media landscape.
  • Position may require ad hoc coordination or support of activations outside of normal business hours.
Qualifications:
  • Bachelor's degree required with a specialization in journalism, communications, or digital marketing preferred.
  • 5 years of relevant experience required, successfully managing a social media program for a Fortune 100 brand preferred.
  • Excellent understanding of social media platforms, algorithms, and best practices required.
  • Strong strategic thinking skills, verbal communications, and writing skills with the ability to draft short-form and long-form content for social platforms.
  • Ability to conceptualize content and campaign ideas informed by data and insights to achieve business goals.
  • Ability to quickly learn and understand frequently used corporate systems, processes, and compliance protocols.
  • Preferred experience in AirTable or similar project management software.
  • Experience using Zoom, Excel, Outlook, PowerPoint, Word.
  • Ability to work in a fast-paced environment and collaborate across internal and external teams.
  • Proactive attitude with a commitment to continuous learning through various training and new project opportunities.

Johnson & Johnson is an Affirmative Action and Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability.

The base pay range for this position is $99,000 - $170,200.

The Company maintains highly competitive, performance-based compensation programs. Under current guidelines, this position is eligible for an annual performance bonus in accordance with the terms of the applicable plan.

Employees may be eligible to participate in Company employee benefit programs such as health insurance, savings plan, pension plan, disability plan, vacation pay, sick time, holiday pay, and work, personal and family time off in accordance with the terms of the applicable plans.

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