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Associate Brand Manager

2 months ago

Minneapolis, Minnesota, United States Barilla Full time
{"Job Title": "Associate Brand Manager", "Job Description": "Job Summary

We are seeking an Associate Brand Manager to join our marketing team and contribute to the growth of our brand portfolio. The successful candidate will be responsible for assisting in the management of our core brand portfolio, driving profitable growth, and generating brand excitement.

Key Responsibilities
  • Assist in the development of annual marketing plans
  • Own margin expansion initiatives, including cross-functional leadership
  • Lead the development of shopper marketing plans and execution in collaboration with Sales
  • Act as a business owner, providing actionable data insights to the team
  • Plan and execute annual tradeshows, including Expo West
  • Manage various marketing tools, including Nielsen, SPINS, Syndigo, IX-One, NCH, and GS1
Requirements
  • Strong team player with an entrepreneurial mindset
  • Ability to quickly adapt and demonstrate flexibility in a fast-paced environment
  • Problem-solver with a proactive approach
  • Eagerness to learn new things and take direction
  • Ability to synthesize brand performance data and pull actionable insights
  • Solid familiarity with marketing fundamentals and analytical tools
  • Strong project management skills and proven success leading cross-functional teams
  • Fundamental understanding of other functions that impact the business P&L
  • High degree of personal integrity and work ethic
  • Bachelor's Degree in Business or Marketing
  • Minimum of 3 years of Brand Management experience in a CPG environment, with a preference for the food industry
Additional Information

Barilla is an equal opportunity employer. We prohibit discrimination and harassment of any type and afford equal employment opportunities to employees and applicants without regard to race, color, religion, gender, national origin, age, disability, genetic information, veteran status, or any other classification protected by federal, state, and local laws and ordinances.

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