Senior Customer Strategy Manager

1 week ago

Baltimore, Maryland, United States Merkle Full time
Job Overview

Merkle is a premier global performance marketing agency that leverages data and technology to create personalized customer experiences across various platforms. With over three decades of expertise, we partner with Fortune 1000 companies and leading nonprofit organizations to enhance the value of their customer portfolios. Our foundation in data, technology, and analytics empowers us to deliver unparalleled consumer insights that drive effective marketing strategies.

Position Summary

As the Senior Manager of Customer Strategy, you will collaborate with a team of skilled marketers dedicated to assisting Merkle clients in achieving their business objectives.

In this role, you will report directly to the Director of Customer Strategy. A profound understanding of our clients' businesses and strategic goals is essential. You will recognize the significance of building strong relationships, positioning yourself as a trusted advisor to both the client and the Merkle account team. Your ability to blend analytical and creative thinking will be crucial in addressing client challenges. As a leader, your communication skills will be vital in articulating strategies that inspire belief in your ideas and drive them to execution.

Key Responsibilities
  • Guide the creation of strategic omni-channel marketing initiatives.
  • Serve as the subject matter expert in digital marketing and customer relationship management (CRM).
  • Stay informed on current marketing trends, emerging technology solutions, and competitive strategies, translating these insights into innovative marketing concepts for clients.
  • Establish and nurture long-term relationships with key client contacts and executives.
  • Deliver substantial client value through a combination of best-practice solutions and original thinking.
  • Collaborate with team leadership across account management, operations, creative, and analytics to transform ideas into actionable plans.
  • Identify key data points and metrics to demonstrate the impact of our strategies on client business outcomes.
Qualifications
  • Bachelor's Degree required.
  • 7+ years of experience in data-driven marketing, particularly in CRM, email, and media.
  • 3+ years of experience in an agency or consulting environment.
  • Proven experience in developing solutions to support the introduction of new services to clients.
  • Strong analytical skills with proficiency in Excel and research tools.
  • Experience in translating data analysis into actionable marketing strategies and presentations, with proficiency in PowerPoint.
  • Comfortable working within a matrixed organization with a high degree of autonomy.
  • Willingness to travel approximately 20% as needed.
Additional Information
  • Remote work options available.
  • Flexible vacation policy.
  • Comprehensive medical, dental, and vision coverage.
  • 401(k) plan with company matching.
  • 22 paid holidays per year.
  • Opportunities for career development and learning.
  • Commitment to an inclusive work culture and focus on diversity, equity, and inclusion.

The anticipated salary range for this position is $94,000-$152,375, influenced by various factors including experience and skills. A range of benefits, including medical, dental, vision, and paid time off, are also available.

Merkle is dedicated to fostering a diverse and inclusive workplace, encouraging applicants from all backgrounds to apply.

  • Senior Product Strategy Manager

    2 weeks ago

    Baltimore, Maryland, United States CareFirst BlueCross BlueShield Full time

    Responsibilities & QualificationsAt CareFirst BlueCross BlueShield, we are committed to redefining healthcare delivery through our innovative CloseKnit model. CloseKnit is a patient-centered, virtual-first primary care practice designed to provide seamless, continuous care through our user-friendly app, available 24/7/365.We are currently seeking a Senior...

  • Senior Portfolio Strategy Manager

    2 weeks ago

    Baltimore, Maryland, United States Ortetine Full time

    Position: Senior Level Portfolio ManagerCompany: OrtetineOverview:We are seeking a Senior Level Portfolio Manager to lead our initiatives in optimizing investment strategies and providing expert guidance to our senior management team.Why This Opportunity is Valuable:Oversee the Finance and Acquisition portfolioCollaborate in establishing performance...

  • Strategic Customer Engagement Senior Manager

    1 week ago

    Baltimore, Maryland, United States Merkle Full time

    Job OverviewCompany OverviewMerkle is a premier global performance marketing agency that leverages data and technology to create personalized customer experiences across various platforms. With over three decades of experience, we collaborate with Fortune 1000 companies and leading nonprofit organizations to enhance the value of their customer relationships....

  • Senior Director of Cybersecurity Strategy

    17 hours ago

    Baltimore, Maryland, United States Cencora Full time

    About the RoleCencora is seeking a highly experienced and skilled Senior Director of Cybersecurity Strategy to lead our Cyber Transformation Office. As a key member of our leadership team, you will be responsible for developing and implementing a comprehensive cybersecurity strategy that aligns with our business objectives.Key ResponsibilitiesEstablish a...

  • Senior Tax Strategy Partner

    2 weeks ago

    Baltimore, Maryland, United States Jobot Full time

    Position OverviewWe are seeking a Senior Tax Strategy Partner to enhance our esteemed CPA firm. This role is essential in overseeing our tax operations and delivering expert tax planning, consulting, and compliance services.Key ResponsibilitiesLeadership: Direct and manage the tax department to ensure high-quality service delivery to clients.Strategic...

  • Senior Marketing Coordinator

    1 week ago

    Baltimore, Maryland, United States Brightview Senior Living Full time

    About UsBrightview Senior Living is a leading provider of senior living services, dedicated to delivering exceptional care and innovative solutions. Our team is passionate about making a meaningful difference in the lives of our residents.Job SummaryWe are seeking a highly skilled Marketing Strategist to join our team. As a key member of our marketing...

  • Senior Physician Leader, Clinical Strategy and Operations

    7 days ago

    Baltimore, Maryland, United States CareFirst, Inc. Full time

    About the RoleCareFirst, Inc. is seeking an experienced and visionary Executive Vice President, Chief Medical Officer to lead our clinical strategy and operations. As a key member of our executive team, you will be responsible for driving excellence in healthcare affordability, quality, and member experience.Key ResponsibilitiesLead Clinical Strategy and...

  • Senior Consultant for Cyber Acquisition Strategies

    2 weeks ago

    Baltimore, Maryland, United States The Kenjya-Trusant Group LLC Full time

    Job Overview:The Kenjya-Trusant Group, LLC is in search of a Senior Acquisition Consultant to deliver specialized support to USCYBERCOM. This role involves leveraging expertise in cyber acquisition and program management to enhance the effectiveness of command-wide initiatives and operations. Our contributions align with the USCYBERCOM mission to consolidate...

  • Lead Manager of Customer Insights

    2 weeks ago

    Baltimore, Maryland, United States Merkle Full time

    Job OverviewAs a Senior Manager of Customer Strategy at Merkle, you will be an integral part of a dynamic team dedicated to driving business success for our clients. Your role will involve collaborating closely with the Director of Customer Strategy, where your expertise in understanding client objectives will be paramount.Key Responsibilities:Oversee the...

  • Digital Growth Strategy Consultant

    7 days ago

    Baltimore, Maryland, United States Merkle Full time

    About the RoleMerkle is seeking a highly skilled Growth Architect to join our team. As a Growth Architect, you will play a critical role in driving sales solutioning support for multi-service line, integrated deals across Merkle.Key ResponsibilitiesWork with sales leads to envision opportunities, align with internal stakeholders, and coordinate various...

  • Digital Strategy Manager

    4 days ago

    Baltimore, Maryland, United States Weber Shandwick Full time

    About the RoleWe are seeking a highly skilled Digital Strategy Manager to join our team at Weber Shandwick. As a key member of our digital team, you will be responsible for developing and executing integrated digital marketing strategies that drive business results for our clients.Key ResponsibilitiesDevelop and execute comprehensive digital marketing...

  • Senior Supply Chain Planning Manager

    2 weeks ago

    Baltimore, Maryland, United States ASR Group Full time

    OVERVIEWThe Senior Supply Chain Planning Manager is responsible for ensuring the timely delivery of finished products to fulfill customer demands for consumer goods throughout our operational network.This role leads a team of managers and planners in executing our supply chain strategies and policies.Key responsibilities include managing inventory...

  • Content Strategy and Marketing Lead

    2 weeks ago

    Baltimore, Maryland, United States Johns Hopkins University Full time

    About the Role:The Office of Annual Giving at Johns Hopkins University is dedicated to enhancing the institution's mission through strategic fundraising and engagement initiatives. We are seeking a Content Strategy and Marketing Lead to join our dynamic team, reporting directly to the Senior Director of Annual Giving & Digital Strategy.Key...

  • Senior Environmental Sustainability Manager

    2 weeks ago

    Baltimore, Maryland, United States Catalent Inc Full time

    Position Overview:Catalent Inc. is a prominent global organization, recognized for its rapid growth and leadership in the pharmaceutical sector, specializing in the development and manufacturing of innovative treatments for patients globally.Your expertise, creativity, and enthusiasm are vital to our mission: to enhance the quality of life for individuals....

  • Director of Operations and Strategy

    7 days ago

    Baltimore, Maryland, United States JLM HR Consulting LLC Full time

    About the RoleWe are seeking a highly skilled and experienced Executive Director to lead our organization, JLM HR Consulting LLC, in achieving its mission and vision. The successful candidate will be responsible for providing strategic leadership, overseeing the day-to-day operations, and driving business growth.Key ResponsibilitiesLeadership and...

  • Head of Marketing Strategy

    2 weeks ago

    Baltimore, Maryland, United States Guided Search Partners Full time

    Guided Search Partners is an Executive Search firm that operates on the core values of Trust, Transparency, Specialization, and True Long-term Relationships. Our mission is to ensure an exceptional experience for both our clients and candidates.Position OverviewWe are collaborating with a prominent organization in the community that is seeking a Director of...

  • Head of Marketing Strategy

    2 weeks ago

    Baltimore, Maryland, United States Guided Search Partners Full time

    Guided Search Partners is an Executive Search firm that operates on the principles of Trust, Transparency, Specialization, and True Long-term Relationships. Our mission is to deliver an exceptional experience for both our clients and candidates.Position OverviewWe are collaborating with a prominent organization seeking to appoint a Director of Marketing....

  • Senior Manager, Corporate Relations

    2 weeks ago

    Baltimore, Maryland, United States BridgePoint Associates Full time

    Job OverviewPosition: Senior Manager, Corporate Relations (Based on Experience)Organization Type: Public Policy NonprofitLocation: Washington, DC (Hybrid)Compensation: Senior Manager - $130,000 to $150,000 annually, with potential flexibility based on experience.Director - $150,000 to $170,000 annually, with potential flexibility based on experience.+...

  • Senior Vice President of Customer Engagement

    2 weeks ago

    Baltimore, Maryland, United States Lumen Technologies Full time

    Company OverviewLumen Technologies is at the forefront of connecting the world, driving business growth by seamlessly linking people, data, and applications. Our culture is built on the principles of teamwork, trust, and transparency, with a strong commitment to workplace inclusion and employee support.RecognitionWe are proud to be featured in the Newsweek...

  • Senior Manager, Professional Development

    6 days ago

    Baltimore, Maryland, United States Bausch + Lomb Full time

    About the RoleBausch + Lomb, a leading global eye health company, is seeking a highly skilled Senior Manager, Professional Development to join our team. As a key member of our Professional Strategy function, you will play a critical role in cultivating strong relationships with Key Opinion Leaders (KOLs), key accounts, educational institutions, and...