Marketing Analytics Manager

6 days ago

Chicago, Illinois, United States Ovativegroup Full time
About Ovative Group

Ovative Group is a leading independent media and measurement firm in the United States, renowned for its innovative approach to marketing and measurement. We empower trailblazers in customer-centric organizations to reinvent their marketing and measurement programs, leveraging our expertise in media, measurement, and consulting.

Our Mission

We strive to unlock enterprise value for our clients through the adoption and effective use of actionable data solutions and measures of marketing success. Our team of experts works closely with clients and media teams to maximize marketing performance, driving tangible business value through data-driven insights.

The Role

We are seeking a seasoned Marketing Analytics Manager to join our Measurement Solutions team. As a key member of our team, you will be responsible for leading client engagements, developing and implementing marketing measurement strategies, and driving business growth through data-driven insights. You will work closely with our clients to understand their marketing goals and objectives, and develop tailored solutions to meet their needs.

Key Responsibilities
  • Lead client engagements, developing and implementing marketing measurement strategies
  • Develop and maintain strong relationships with clients, understanding their marketing goals and objectives
  • Collaborate with internal teams to develop and implement marketing solutions
  • Lead the development of marketing measurement plans, including data collection, analysis, and reporting
  • Provide data-driven insights to clients, identifying opportunities for growth and improvement
Requirements
  • 4+ years of experience in marketing analytics or a related field
  • Proven track record of developing and implementing successful marketing measurement strategies
  • Excellent communication and collaboration skills, with the ability to work effectively with clients and internal teams
  • Strong analytical and problem-solving skills, with the ability to interpret complex data and develop actionable insights
  • Experience with marketing analytics software and tools, including Adobe Analytics and Google Analytics
What We Offer

We offer a competitive compensation package, including a base salary, annual bonus, and comprehensive benefits. Our team is passionate about delivering exceptional results and making a meaningful impact on our clients' businesses. If you are a motivated and experienced marketing analytics professional looking for a new challenge, we encourage you to apply for this exciting opportunity.

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