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Regional Marketing Director
1 month ago
Willow Bridge Property Company is seeking an experienced Regional Marketing Director to join our team. As a key member of our marketing team, you will be responsible for developing and implementing strategic marketing programs to drive occupancy and revenue growth across our multifamily assets.
Responsibilities:- Develop and execute marketing plans to achieve budgeted occupancy and revenue targets
- Collaborate with the national marketing team to establish and maintain marketing goals and objectives
- Research and build community marketing plans to attract target audiences and drive business objectives
- Manage marketing budgets and vendor relationships
- Develop and maintain marketing materials, including collateral and digital assets
- Regularly communicate with ownership groups, asset managers, and regional executive team members on marketing performance
- Manage software integrations and data accuracy in Property Management Software systems
- Set up and monitor reputation management and lead tracking
- Train and manage on-site teams on marketing software and strategies
- Minimum 3-5 years of multifamily marketing experience
- BA/BS degree in Marketing or related field
- Previous experience with property management software
- Graphic design experience a plus
- Excellent written, verbal, and customer service skills
- Expert proficiency in Microsoft PowerPoint
- Ability and willingness to travel
- Strong analytical and leadership skills
Willow Bridge Property Company offers a competitive salary, benefits package, and opportunities for career development and advancement.