Marketing Director for Cannabis Tech

4 weeks ago


Los Angeles, California, United States Sorting Robotics Full time

We are seeking a Marketing Director to drive the growth and success of our brand at Sorting Robotics, a fast-growing cannabis tech startup. The ideal candidate will have a proven track record of developing and executing successful marketing campaigns.

Key Responsibilities:

  • Develop and implement marketing strategies and campaigns to increase brand awareness and drive sales.
  • Create and execute digital marketing campaigns across various platforms.
  • Manage social media channels and create engaging and compelling content.
  • Oversee the development and design of marketing collateral.
  • Collaborate with internal teams to align marketing strategies with business objectives.
  • Analyze market trends and competitor activities to identify opportunities.
  • Monitor and report on key performance metrics to assess campaign effectiveness.
  • Manage and optimize the company's website and online presence.
  • Oversee the organization and execution of industry trade shows and events.
  • Research and identify new marketing opportunities and trends.

Requirements:

  • Bachelor's degree in Marketing, Business or a related field.
  • Minimum of 5 years of experience in marketing, preferably in the cannabis industry.
  • Proven track record of developing and executing successful marketing campaigns.
  • Strong knowledge and understanding of digital marketing strategies and tactics.
  • Experience with social media management and content creation.
  • Excellent written and verbal communication skills.
  • Ability to work independently and in a team environment.
  • Highly organized with strong project management skills.
  • Passion for the cannabis industry and an understanding of its unique challenges and opportunities.
  • Flexibility to adapt to a fast-paced startup environment.

Benefits:

  • $80K-$100K + Equity + Full Benefits
  • Health Care Plan (Medical, Dental & Vision)
  • Retirement Plan (401k, IRA)
  • Paid Time Off (Vacation, Sick & Public Holidays)
  • Training & Development
  • Free Food & Snacks
  • Wellness Resources
  • Stock Option Plan


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