Marketing Manager

1 week ago


Ashburn, Virginia, United States Gecko Hospitality Full time

Marketing Manager Opportunity at Gecko Hospitality

Hybrid Schedule - 3/2

Competitive Salary

Comprehensive Benefits Package

Generous Paid Time Off

Gecko Hospitality is seeking a skilled Marketing Manager to join their dynamic team. As the Marketing Manager, you will have the opportunity to shape brand identities, drive engagement, and increase sales across multiple restaurant concepts.

Key Responsibilities:

Brand Development:
  • Develop and execute brand strategies to enhance brand recognition and loyalty
  • Identify target audiences and create buyer personas
  • Stay informed about industry trends and best practices
  • Create a marketing calendar to ensure consistent messaging
Marketing Management:
  • Maintain consistent brand messaging across all marketing channels
  • Enforce brand guidelines to ensure brand integrity
  • Oversee the development and implementation of marketing collateral
Campaigns and Events:
  • Plan and implement marketing campaigns to drive sales and engagement
  • Analyze campaign performance to optimize future campaigns
  • Collaborate with operations to develop signature events and promotions
Digital Marketing:
  • Manage the online presence of Gecko Hospitality's restaurant concepts
  • Develop and implement social media content to engage with customers
  • Create CRM programs to build customer relationships
Public Relations:
  • Build relationships with local media and influencers to secure press coverage
Promotions:
  • Develop and implement promotional campaigns to drive sales and engagement
  • Collaborate with culinary teams to develop menu innovation and promotions
Local Store Marketing:
  • Create marketing materials to promote partnerships and local events
Requirements:
  • Bachelor's degree in Marketing or related field
  • Proven experience in marketing strategies and brand development
  • Knowledge of digital marketing and social media platforms
  • Excellent communication and project management skills
  • Experience in the restaurant industry is a plus

Gecko Hospitality values creativity and innovation in the dining experience. If you are a motivated and experienced marketing professional, we encourage you to apply for this exciting opportunity.



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