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Digital Media Planning Manager

1 month ago

Chicago, Illinois, United States Spark Foundry Full time

Job Title: Manager, Planning

Overview:

The Manager, Planning is a key role in our team, responsible for leading end-to-end communications planning. This includes translating marketing and digital media objectives into actionable steps, managing a team of Associates, and serving as the primary point of contact for clients on stewardship requests. The ideal candidate will have a strong understanding of strategic and functional media knowledge, as well as excellent written and verbal communication skills.

Key Responsibilities:

  • Assist the Associate Director in all aspects of digital media plan development and recommendations
  • Interpret communications and digital media strategy, translating it into communication planning action steps
  • Oversee and manage a team of Associates, ensuring the day-to-day operation of all media activity
  • Demonstrate initiative by researching and identifying valuable information and insights to improve media products
  • Embody the company's guiding principles, Connections that Captivate, in all media and communication recommendations
  • Determine and supervise the best possible implementation of all approved communication plans and projects
  • Act as the primary point of contact for client stewardship requests
  • Learns and understands all phases of the clients' marketing objectives, providing media recommendations to deliver against these objectives
  • Understand and apply proprietary research tools and processes during communication planning
  • Prepare and present communication plans, as needed, including objectives, strategy, rationale, and all backup materials
  • Establish strong working relationships with partner agencies, delivering a seamless communications process
  • Demonstrate agility through multitasking multiple brands, strategic development, and plan stewardship, management of Associates
  • Develop collaborative working relationships with all implementation teams, ensuring they fully understand brand communication objectives and strategies
  • Train and develop Associates, including effective delegation, managing group dynamics, and establishing strong leadership skills
  • Evaluate the performance of Associates via the PMP process, including assisting in the establishment of cascading goals
  • Check the work of Associates to ensure accuracy and identify opportunities for career development

Qualifications:

  • A minimum of 3 years of digital media planning experience
  • Excellent written and verbal communication skills
  • Ability to prioritize and organize projects for self and Associates
  • Excellent understanding of media fundamentals
  • Demonstrates ability in training and leadership capability
  • Provides an energy level that brings new and exciting ideas to the planning function

About Spark Foundry:

Spark Foundry is a leading media agency, dedicated to delivering innovative and effective communications solutions to our clients. We are passionate about helping our clients achieve their marketing objectives, and we are committed to fostering a collaborative and dynamic work environment.