Digital Media Strategist

4 weeks ago


Chicago, Illinois, United States DEPT Full time
About the Role

We are seeking a highly skilled Media and Data Driven Strategist to join our team at DEPT. As a key member of our strategy team, you will be responsible for developing and implementing robust data-driven strategies for our clients.

Key Responsibilities
  • Develop and contribute to full-funnel media and data-driven strategies based on research insights.
  • Pull together research insights from competitive data, audience research, landscape insights, client data, and first-party data.
  • Support the creation of holistic communication plans and corresponding media strategies.
  • Closely partner and collaborate with internal teams such as Client Services, Creative Services, Activation, and Data Sciences.
  • Work with cross-discipline teams to build a collaborative and trusting relationship.
  • Participate in new business development and other growth opportunities.
Requirements
  • 4+ years of hands-on experience in cross-channel media planning and optimization, including all digital channels.
  • 4+ years of experience in connections and/or communications planning with a paid-owned-earned-shared perspective.
  • 4+ years of experience with media industry research and planning tools.
  • 1 year minimum of client-facing experience and management experience.
  • Understanding of brand and performance media and the synergy across the two.
  • Able to clearly and concisely articulate a persuasive point of view, both written and verbal.
  • Curious and creative, while rigorous and analytical.
  • Strong collaboration, client relationship, and leadership skills.
  • Experience navigating cross-functional teams and dynamics.
About DEPT

DEPT is a pioneering technology and marketing services company that creates integrated end-to-end digital experiences for brands. We are passionate about making a positive impact and believe in creating an inclusive workplace where everyone has an equal opportunity to thrive.

We take pride in our commitment to diversity, equity, and inclusion and actively seek to recruit, develop, nurture, and retain talented individuals from diverse backgrounds.



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