Media Planning Supervisor
4 weeks ago
Starcom is seeking a Media Planning Supervisor to join our team. As a Media Planning Supervisor, you will be responsible for servicing clients in the creation, execution, and monitoring of media plans to secure the best investment options in a variety of mediums to maximize clients' reach to targeted consumers.
Key Responsibilities:- Manage planning initiatives and collaborate with various teams to execute plans across various channels including digital, TV, audio, social, programmatic, and more.
- Own tactical plan development, recommendation building, and negotiations across their respective channels.
- Collaborate and foster relationships with key partners including clients, internal teams, and leadership.
- Lead strategic planning initiatives including deck writing, budget and channel allocation, and audience development.
- Analyze data to inform purchase and channel allocation.
- Develop guidelines & budget allocations.
- Oversee day-to-day campaign execution and be responsible for ensuring campaigns deliver on KPIs.
- Support development of strategic approach and experience design by delivering channel ideas and providing the link to reality of historical performance and in-market opportunities.
- Responsible for management and development of Associates and Senior Associates.
- Bachelor's degree preferred, preferably with a concentration in marketing, advertising, communications, business, sociology, or consumer insights.
- 3+ years of experience in media planning experience across media channels.
- Strong digital media experience preferred.
- Resourceful, curious, and motivated individual with an ability to work independently as well as in a team setting.
- Strong organizational, communication, and time-management skills.
- Detail-oriented with the ability to multi-task and manage priorities and deadlines in a fast-paced environment.
- Proficiency in Microsoft Office Suite with strong understanding of Excel and PowerPoint.
- Experience working within media systems/platforms (Kantar, MOAT, Prisma, ComScore, etc.).
- Competitive salary and benefits package.
- Opportunities for professional growth and development.
- Collaborative and dynamic work environment.
- Recognition and rewards for outstanding performance.
Starcom is an Equal Opportunity Employer. We are committed to diversity, equity, and inclusion in the workplace.
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