Head of Sales and Marketing

4 days ago


Boston, Massachusetts, United States ZONIN 1821 Full time

ZONIN 1821 is seeking a seasoned Sales Director to lead our wine sales efforts and drive revenue growth. As a strategic leader, you will represent the company across multiple states and embody our culture of innovation, trust, and sustainability.

**About the Role:**

We are looking for an experienced sales professional who can promote and sell our wine brands to meet or exceed sales quotas through existing distributors and customers. The successful candidate will also identify new sources of business and develop effective distributor objectives based on plan.

**Key Responsibilities:**

* Develop and maintain key account and target lists; develop relationships at top-level accounts both individually as well as with the distributor partners* Execute assigned programs as directed and, upon approval, introduce creative programs based on market needs and regional budgets* Schedules and leads effective distributor sales meetings involving all levels of management; coordinates monthly meetings with distributor sales teams* Executes and/or assists in quarterly business reviews with distributors* Solicits feedback of 1821 products from the distributor market view while keeping up to date on competition and market trends to communicate information to marketing, sales, and senior leaders* Follows through on the implementations of national programming: competitive set information and pricing surveys* Manages point of sale (POS) and marketing materials needed for accounts; orders sales tools to ensure a timely and effective market execution* Responsible for educating distributors and customers on portfolio, product knowledge, and brand standards* Conducts wine tastings, fundraisers, trade shows, and other wine events for and with distributors* Monitors inventory and shipment levels to ensure depletion and profit goals are achieved* Must have analytical, planning, organizational, merchandising, and negotiation skills* Ability to successfully execute sales plans and marketing strategies* Ability to understand and apply market intelligence to sales strategy; read and evaluate sales and marketing reports, analysis, and trends* Ability to stay current with company brands, programs, initiatives, policies, and procedures as well as products offered by the company's competition* Ability to multitask and complete work while traveling* PC literate with solid knowledge of MS Office Suite (Word, Excel, Outlook, PowerPoint) and knowledge of Nielsen/BDN* Ability to stay current with state regulations related to wine distribution and selling

**Requirements:**

  • Bachelor's Degree with an emphasis in Business Administration, Sales, and Marketing or related fields strongly preferred
  • 3-5 years combined experience with wine suppliers and/or distributors in selling wines, building brands, and customer relations
  • Frequent travel required

**Estimated Salary:** $130,000 - $160,000 per year, depending on experience

If you are a driven and results-focused sales professional with a passion for the wine industry, we encourage you to apply for this exciting opportunity.


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