Global ABM Campaign Manager

2 days ago

New York, New York, United States Braze Full time
About the Role

We're seeking an experienced Integrated Campaign Manager to join our Global ABM team at Braze. As a key member of our Demand Generation team, you'll be responsible for developing and executing global account-based marketing campaigns for our Enterprise and Global Strategic segments.

Key Responsibilities
  • Execute global ABM campaigns in close collaboration with GTM stakeholders to support growth within Enterprise and Global Strategic segments.
  • Work with Creative, Strategic Consulting, Regional Marketing, and more teams to build scalable assets for 1:few and 1:1 ABM campaigns.
  • Help write and optimize an ABM playbook for use by Marketing and Sales partners across all regions.
  • Craft enterprise marketing motions for priority accounts that encourage account progression or increased intent.
  • Own reporting, analysis, and readouts to stakeholders on ABM campaigns and events, ensuring performance against engagement, pipeline, and account progression goals.
  • Collaborate with Regional Marketing teams in our 4 regions (AMER, APAC, EMEA, LATAM) to build and share best practices and learnings that help them develop ABM strategies and programs that align with their market needs and strategies.
  • Partner with our Digital team to drive and optimize the digital strategy for ABM (display ads, paid social, content syndication, etc.).
  • Build personalized web experiences and/or landing page experiences for priority accounts.
  • Lead working groups organized around ABM campaigns to drive key initiatives forward and on-time completion of campaign deliverables.
  • Strategically incorporate relevant events into ABM campaign plans to ensure alignment with broader ABM strategies.
  • Support event execution (audience development, logistics, planning, etc.) for events aligned to ABM campaigns.
  • Manage project management tools, documentation, calendar, and processes for ABM campaigns.
Requirements
  • Proven track record of building and executing enterprise marketing motions across events, email marketing, paid media, content, webinars, direct mail, and more.
  • Expertise with and use of ABM technology and advanced audience segmentation, personalization, and targeting; such as: 6Sense, DemandBase, UberFlip, PathFactory, etc. (Braze currently uses Demandbase, Mutiny, Marketo, Salesforce)
  • Eager to help develop and shape an ABM campaign framework that can be scaled across regions, segments, and teams.
  • Natural collaborator with experience effectively leading projects with large virtual/hybrid teams, across multiple departments, regions, and cultures.
  • Deep knowledge of industry best practices and benchmarks for designing impactful ABM campaigns.
  • Ability to manage multiple projects simultaneously with competing deadlines.
  • Data-driven marketer who builds programs that achieve defined goals and ensure ROI.
  • 5+ years experience in Demand Gen with at least 3+ years focused on ABM for enterprise/strategic accounts in a SaaS organization.
  • Self-starter with the ability to work independently and as part of a team.
  • Comfortable in a high-growth, high-velocity environment and defining new programs/processes that scale.
About Braze

Braze is a leading customer engagement platform that powers lasting connections between consumers and brands they love. We're a genuinely approachable, exceptionally kind, and intensely passionate crew that's committed to creating work-life harmony as we navigate rapid growth on a global scale.

We're looking for talented individuals who share our passion for innovation, customer obsession, and teamwork. If you're driven to solve exhilarating challenges and have a bias toward action in the face of change, we'd love to meet you.

  • Global Marketing Campaign Manager

    2 weeks ago

    New York, New York, United States Pacvue Full time

    About the RoleWe are seeking a highly skilled Demand Generation Manager to join our team at Pacvue. As a key member of our marketing team, you will be responsible for developing and executing marketing programs that drive high-quality leads and opportunities for our business.Key ResponsibilitiesDevelop and implement paid advertising strategies across...

  • Global Partnerships Campaign Coordinator

    3 weeks ago

    New York, New York, United States Child Mind Institute Full time

    Job OverviewPosition Summary: The Child Mind Institute is seeking a dedicated Global Partnerships Campaign Coordinator for the Stavros Niarchos Foundation (SNF) Global Center for Child and Adolescent Mental Health (GC) at the Child Mind Institute (SNF-GC-CMI). This pivotal role, supported by a generous grant, will require innovative thinking and enthusiasm...

  • Account Based Marketing Manager

    2 days ago

    New York, New York, United States OneTrust Full time

    About the RoleWe are seeking an experienced Account Based Marketing (ABM) manager to lead our ABM strategy and execution to deliver on pipeline goals. This individual will report to the head of global demand marketing and own the performance of multiple account-based acquisition campaigns, manage sales relationships, and coordinate cross-functionally to...

  • B2B Marketing Campaign Coordinator

    3 weeks ago

    New York, New York, United States Cint Full time

    Company Overview Cint is at the forefront of research technology. Our platform empowers clients to pose inquiries and receive insights from genuine individuals. These insights are utilized to formulate business strategies, confidently disseminate research, accurately assess the effectiveness of digital marketing, and more. Our exchange stands as the largest...

  • Programmatic Campaign Manager

    3 weeks ago

    New York, New York, United States Publicis Groupe Full time

    Company Overview Publicis Groupe is a leading global communications and media organization with a legacy of over 80 years. Our agency is built on the fundamental belief that people are at the heart of everything we do. Each day, we leverage this philosophy to utilize the transformative potential of data and technology, driving both people and businesses...

  • Display Campaign Assistant Manager

    1 week ago

    New York, New York, United States Dentsu McGarry Bowen LLC Full time

    Display Campaign Assistant ManagerCompany OverviewDentsu McGarry Bowen LLC is a leading marketing solutions provider, renowned for its innovative approach and commitment to delivering exceptional results. With a global presence and a diverse team of experts, we focus on creating impactful media experiences that resonate with audiences.Position OverviewWe are...

  • Marketing Campaign Manager

    1 week ago

    New York, New York, United States ISMG - Information Security Media Group Full time

    About the RoleWe are seeking a highly skilled Marketing Campaign Manager to join our Global Events Department at ISMG - Information Security Media Group. As a key member of our team, you will be responsible for developing and executing inbound marketing strategies that drive increased attendance and expand our audience reach.Key ResponsibilitiesDevelop and...

  • Regional Marketing Manager

    2 days ago

    New York, New York, United States Axonius Full time

    Regional Marketing Manager - West USWe are seeking a seasoned Regional Marketing Manager to lead our marketing efforts in the West US region. As a key member of our Regional Marketing team, you will be responsible for developing and executing a demand generation plan aligned with Sales goals and company outcomes.Key Responsibilities:Partner with NAM West...

  • Campaign Coordination Manager for Visual Merchandising

    2 weeks ago

    New York, New York, United States Aesop Full time

    About AesopFor over 35 years, Aesop has fostered an inspiring and inclusive atmosphere where our team members are supported and encouraged to excel. As a global retail organization, we provide professional development and advancement opportunities that align with career aspirations.Our meticulous approach to skin care involves using only the most effective...

  • Campaign Marketing Specialist

    3 weeks ago

    New York, New York, United States ISMG - Information Security Media Group Full time

    Job OverviewIf you are interested in this opportunity, we encourage you to consider applying.About ISMGISMG is a leading global intelligence organization and media entity focused exclusively on cybersecurity, information technology, artificial intelligence, and operational technology. Our extensive portfolio includes over 20 brands, 38 digital media...

  • Programmatic Campaign Manager

    3 weeks ago

    New York, New York, United States Spark Foundry Full time

    Job Overview:The Programmatic Campaign Manager is responsible for the strategic planning and execution of campaigns for designated clients. This role encompasses both strategic insight generation and tactical implementation, with the Manager independently developing campaign strategies while collaborating with Programmatic Analysts for execution. The Manager...

  • B2B Content Strategist

    3 days ago

    New York, New York, United States Execo Full time

    Content Manager Job DescriptionWe are seeking a highly skilled Content Manager to join our team at Execo. As a Content Manager, you will be responsible for developing and executing content strategies that drive business results.Key Responsibilities:Lead the creation and execution of content strategies tailored to B2B clients' specific industries and business...

  • Regional Marketing Manager

    2 days ago

    New York, New York, United States Axonius Full time

    Job Title: Regional Marketing Manager - Central USWe are seeking a highly motivated and experienced Regional Marketing Manager to join our team in the Central US region. As a key member of our Regional Marketing team, you will be responsible for building and executing a demand generation plan aligned to Sales goals and company outcomes.Key...

  • Lead Talent Acquisition Training Specialist

    3 weeks ago

    New York, New York, United States ABM Full time

    ABM is on the lookout for a Lead Talent Acquisition Training Specialist to spearhead educational initiatives for the Talent Acquisition division. Collaborating closely with ABM's Learning and Development team, this position will concentrate on designing and delivering training programs aimed at enhancing the capabilities of Recruiters within the Talent...

  • CRM Campaign Manager

    2 weeks ago

    New York, New York, United States HelloFresh Full time

    Position Overview HelloFresh is seeking a dedicated Manager to enhance our CRM Email Reactivations team. As a vital contributor to our expanding team, you will oversee Campaign Management for all our US brands. Your Responsibilities Lead the execution of our campaigns to achieve our weekly, quarterly, and annual objectives. Identify and implement...

  • Campaign Manager

    2 months ago

    New York, New York, United States Ampersand Full time

    Ampersand is Moving TV ForwardTM. As the industry's largest source of combined multiscreen TV inventory and viewership insights, we are changing the way TV is bought and measured. Powered by industry leading aggregated, and with a commitment to protecting personal information, Ampersand gives advertisers true audience first planning, scale in execution, and...

  • Facilities Maintenance Associate

    2 days ago

    New York, New York, United States ABM Industries Full time

    About the RoleWe are seeking a skilled and detail-oriented Facilities Maintenance Associate to join our team at ABM Industries. As a key member of our facilities team, you will be responsible for maintaining the cleanliness and organization of our buildings and facilities.ResponsibilitiesClean and maintain buildings and facilities, including floors, walls,...

  • Global Marketing Manager for Demand Generation

    2 weeks ago

    New York, New York, United States Kantar Full time

    About Kantar MarketplaceKantar Marketplace is a world-class team that combines advanced technologies with human expertise to deliver decision-quality insights to clients in as little as a few hours.We are committed to helping our clients unlock powerful insights through our verified audiences, intuitive analytics dashboards, and expert consulting - in over...

  • Global Sports Marketing Manager

    2 weeks ago

    New York, New York, United States Octagon Full time

    Job SummaryWe are seeking an experienced Account Director to lead our client business and day-to-day management of client programs. As a key member of our team, you will be responsible for leading and overseeing the day-to-day of the client's major global sponsorships, supporting client on overall sponsorship strategy, and partnering with internal specialty...

  • Visual Merchandising Campaign Specialist

    3 weeks ago

    New York, New York, United States Aesop Full time

    About AesopFor over 35 years, Aesop has nurtured a supportive and inclusive workplace that empowers our employees to flourish. As a global retail brand, we provide opportunities for professional growth and advancement that align with individual career aspirations.Our philosophy in skin care is characterized by a meticulous focus on detail, utilizing only the...