Digital Media Strategist

4 weeks ago


San Diego, California, United States CourtAvenue Inc. Full time
About the Role

We are seeking a highly skilled Digital Media Strategist to join our team at CourtAvenue Inc. as a Director, Media Strategy. In this role, you will be responsible for developing and executing comprehensive media strategies that drive business growth and revenue.

Key Responsibilities
  • Develop and implement omni-channel media strategies that align with client goals and objectives.
  • Oversee the development of media plans, including media mix, budget allocation, audience segmentation, and creative strategy.
  • Collaborate with cross-functional teams to ensure seamless execution of media campaigns.
  • Monitor and analyze campaign performance, identifying opportunities for improvement and optimization.
  • Provide strategic guidance and support to junior team members, fostering a culture of growth and development.
Requirements
  • 7-9+ years of experience in media strategy, with a proven track record of success.
  • Ability to craft cohesive strategies based on client goals, industry knowledge, and audience insights.
  • Experience working closely with creative departments to develop concepts and testing strategies.
  • Excellent communication and interpersonal skills, with the ability to effectively collaborate with internal and external stakeholders.
  • Strong analytical and problem-solving skills, with the ability to think critically and strategically.
What We Offer

As a valued member of our team, you will have access to ongoing learning opportunities, including workshops on data analysis techniques, advanced ad platform functionalities, and emerging trends in the digital marketing landscape.

We are committed to building a diverse, inclusive, and authentic workplace, where everyone has the opportunity to grow and succeed. If you are a motivated and experienced Digital Media Strategist looking for a new challenge, we encourage you to apply.



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