Programmatic Media Strategy Director
4 weeks ago
PMG Worldwide LLC seeks a Programmatic Media Strategy Director to lead our growing team. The Programmatic Media Strategy Director is responsible for all aspects of campaign implementation: delivering media strategy, optimization oversight, hind-sighting, and overseeing a team of junior programmatic specialists. In addition, this person will help to lead programmatic strategies hand-in-hand with other PMG team members and the client directly.
Responsibilities
- Manage a team of Programmatic direct reports, their day-to-day work, and their overall professional development.
- Oversee the day-to-day operations of Programmatic Media campaigns, including bid management, optimization, and analysis of weekly performance and trends across Display, Video, CTV, YouTube, and Native.
- Communicate strategy and campaign updates to clients via weekly calls and emails.
- Help to develop the overarching Programmatic Media strategy and ensure day-to-day projects drive towards it.
- Oversee the performance of campaigns, recommending changes in spend or budget allocation, troubleshooting issues as they arise.
- Identify growth opportunities and implement initiatives to ensure clients' goals are met while executing daily campaign management tactics.
- Contribute to high-impact projects.
- Develop relationships with client contacts and media partners.
Salary Range: $120,000-$180,000 per annum, depending on experience.
Skills & Experience:
- 4+ years of related work experience, plus 1+ years of supervisory experience.
- Bachelor's Degree or equivalent work experience.
- Strong interpersonal and training skills.
- Strong verbal and written communication skills.
- Strong team player.
- Strong analytical skills with proficiency in Microsoft Excel or SQL, Keynote, and PowerPoint.
- Self-motivated and likes to learn new tools and technology.
Benefits:
- Competitive salary and bonus structure.
- Opportunities for professional growth and development.
- Collaborative and dynamic work environment.
- Flexible work arrangements.
- Access to cutting-edge technology and tools.
Location: [Location TBD]
Job Type: Full-time
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