Programmatic Media Strategy Director

4 weeks ago


Fort Worth, Texas, United States PMG Worldwide LLC Full time

PMG Worldwide LLC seeks a Programmatic Media Strategy Director to lead our growing team. The Programmatic Media Strategy Director is responsible for all aspects of campaign implementation: delivering media strategy, optimization oversight, hind-sighting, and overseeing a team of junior programmatic specialists. In addition, this person will help to lead programmatic strategies hand-in-hand with other PMG team members and the client directly.

Responsibilities

  1. Manage a team of Programmatic direct reports, their day-to-day work, and their overall professional development.
  2. Oversee the day-to-day operations of Programmatic Media campaigns, including bid management, optimization, and analysis of weekly performance and trends across Display, Video, CTV, YouTube, and Native.
  3. Communicate strategy and campaign updates to clients via weekly calls and emails.
  4. Help to develop the overarching Programmatic Media strategy and ensure day-to-day projects drive towards it.
  5. Oversee the performance of campaigns, recommending changes in spend or budget allocation, troubleshooting issues as they arise.
  6. Identify growth opportunities and implement initiatives to ensure clients' goals are met while executing daily campaign management tactics.
  7. Contribute to high-impact projects.
  8. Develop relationships with client contacts and media partners.

Salary Range: $120,000-$180,000 per annum, depending on experience.

Skills & Experience:

  1. 4+ years of related work experience, plus 1+ years of supervisory experience.
  2. Bachelor's Degree or equivalent work experience.
  3. Strong interpersonal and training skills.
  4. Strong verbal and written communication skills.
  5. Strong team player.
  6. Strong analytical skills with proficiency in Microsoft Excel or SQL, Keynote, and PowerPoint.
  7. Self-motivated and likes to learn new tools and technology.

Benefits:

  • Competitive salary and bonus structure.
  • Opportunities for professional growth and development.
  • Collaborative and dynamic work environment.
  • Flexible work arrangements.
  • Access to cutting-edge technology and tools.

Location: [Location TBD]

Job Type: Full-time



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