Wayfair Marketplace Optimization Specialist

7 days ago


Glendale Heights, Illinois, United States Startex Industries Inc Full time

**Job Summary**

We are seeking an experienced Wayfair Marketplace Manager to join our team at Startex Industries Inc. as a Wayfair Marketplace Optimization Specialist. In this role, you will be responsible for developing and executing marketplace strategies to drive growth and expansion of our lighting products catalog on Wayfair.

**Key Responsibilities**

  • **Marketplace Strategy Development**: Develop and execute strategies to optimize our Wayfair catalog, increase product visibility, and drive sales growth.
  • **Product Listing Optimization**: Optimize product listings by leveraging Wayfair's vendor portal, including detailed descriptions, high-quality images, competitive pricing, and promotions.
  • **Data Analysis**: Analyze marketplace sales data and trends to gain insights that inform marketing, merchandising, and inventory decisions.
  • **Digital Advertising**: Develop initiatives to increase product visibility, including targeted digital advertising campaigns on Wayfair.
  • **Vendor Collaboration**: Collaborate with our Wayfair account manager to utilize platform capabilities and stay updated on merchandising opportunities and new features.
  • **SEO Optimization**: Monitor changes to SEO ranking factors on Wayfair and implement strategies to improve rankings.
  • **Seller Rating Management**: Utilize vendor feedback and reviews to maintain excellent seller rating and customer experience.
  • **Performance Reporting**: Prepare reports on Wayfair marketplace performance, opportunities, and recommendations.

**Requirements**

  • 3+ years of experience managing a brand with a significant Wayfair marketplace presence, preferably in the lighting niche.
  • Proven track record of driving sales growth and managing product listings on Wayfair.
  • Expert knowledge of Wayfair partner home, tools, and best practices.
  • Experience developing and optimizing product detail pages for conversion.
  • College degree in Business, Marketing, or a related field.

**Benefits**

  • Competitive Salary
  • Flexible Work Schedule
  • Performance Bonuses
  • Opportunities for Advancement


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