Sales Data Analyst
3 days ago
About the Opportunity:
We are seeking a highly skilled Sales Data Analyst to join our team at 80 Acres Farms. As a Sales Data Analyst, you will play a critical role in driving category growth and optimizing product performance by analyzing market data, identifying trends, and providing actionable insights to the sales and marketing teams.
About Our Company:
80 Acres Farms is a leading provider of fresh produce, operating commercial farms in Ohio, Kentucky, and soon Georgia. Our commitment to innovation and sustainability has earned us a reputation as a pioneer in the vertical farming industry.
Key Responsibilities:
- Analyze sales and category data from multiple sources (e.g., Nielsen, IRI, POS data) to identify trends, opportunities, and competitive insights.
- Monitor category performance metrics, including sales volume, market share, and profitability, to inform strategic decision-making and support sales team initiatives.
- Use data to build insights that drive category growth, helping to align company product offerings with customer and consumer needs.
- Partner with sales and marketing teams to prepare and present business reviews for key accounts, highlighting category trends and growth opportunities.
- Evaluate the effectiveness of promotional activities, providing recommendations to optimize future promotions and improve ROI.
- Track competitor activity within the category, including pricing, new product launches, and promotions, to identify risks and opportunities.
Requirements:
- Bachelor's degree in Business, Marketing, Data Analytics, or related field.
- 2+ years of experience in data analysis, category management, or sales support, ideally within the CPG food industry.
- Strong analytical skills with proficiency in data analysis tools such as Excel, Power BI, or Tableau.
- Experience with syndicated data sources (e.g., Nielsen, IRI) and the ability to translate data into actionable insights.
- Excellent communication and presentation skills, with the ability to clearly convey data insights to non-technical audiences.
- Strong attention to detail and the ability to manage multiple priorities in a fast-paced environment.
Estimated Salary Range:$60,000 - $80,000 per year, depending on experience.
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