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Commerce Media Manager

2 months ago

Chicago, Illinois, United States Digitas Full time
Job Overview

Company Overview:
Digitas is the Networked Experience Agency, dedicated to crafting compelling experiences that resonate within human networks. We excel in delivering Networked Experiences by harnessing extensive data, innovative technology, creative solutions, media expertise, and strategic insights. Recognized by industry leaders, Digitas partners with top global brands through a robust network of over 5,500 professionals across 65 offices in 43 countries.

Position Summary:

We are seeking a talented Manager who can engage clients, mentor junior team members, and effectively manage various business aspects. This role is ideal for a digital media expert with experience in Retail Media Networks, focused on driving performance for prominent brands. Your contributions will significantly impact both our clients' success and our agency's growth.

Key Responsibilities:
  • Act as the primary liaison for daily client interactions.
  • Build and nurture strong relationships with industry platform and publisher partners.
  • Lead the creation of search and display strategies and analyses for clients, including keyword recommendations and scheduling strategies.
  • Assist the Associate Director with monthly reporting deliverables.
  • Supervise Sr Analysts and Analysts, ensuring effective monitoring and optimization of search campaigns.
  • Establish and promote best practices for Retail Media activations across various tactics.
  • Ensure quality assurance and accountability in campaign execution.
  • Develop and present media strategies to clients, ensuring alignment with their goals.
  • Manage retailer and vendor RFPs, focusing on audience targeting and best practices.
  • Oversee performance forecasts and budget allocations, providing data-driven recommendations.
  • Encourage teamwork and delegate responsibilities effectively.
  • Provide innovative solutions to client challenges.
  • Understand and communicate the implications of insights across programs.
  • Foster collaboration with internal teams and manage multiple client stakeholders.
  • Implement quality control procedures for campaign execution.
  • Effectively communicate our value proposition and processes to enhance agency accounts.
  • Adopt and improve account management standards and best practices.
  • Organize and manage all aspects of meetings, including scheduling and follow-ups.
  • Participate in knowledge-sharing sessions to enhance campaign performance.
  • Encourage a culture of teamwork, collaboration, and curiosity.
  • Contribute to the Commerce Center of Excellence to support agency-wide capability development.
  • Assist in documenting best practices for team communication and collaboration.
Qualifications:
  • Bachelor's degree with 5 to 7 years of experience in digital media.
  • Previous experience managing direct reports is preferred.
  • Strong understanding of retail media search and display platforms, including media planning and buying processes.
  • Familiarity with programmatic buying and DSP platforms.
  • Detail-oriented with a strong analytical mindset.
  • Experience with campaign automation tools.
  • Proficient in quantitative research and data interpretation.
  • Fluent in Microsoft Office Suite.
  • Exceptional client engagement skills and ability to lead discussions.
  • Strong communication and writing abilities.
  • Willingness to travel as required.