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Retention Marketing Manager
2 months ago
We are seeking a highly skilled Retention Marketing Manager to join our team at Solomon Page. As a key member of our sales team, you will be responsible for developing and executing strategies to drive customer loyalty, retention, and lifetime value.
Key Responsibilities- Develop and Execute Retention Strategies: Create and implement comprehensive retention plans to drive customer loyalty and retention.
- Lead Email and SMS Programs: Oversee the development and execution of email and SMS campaigns to engage customers and drive retention.
- Manage Loyalty Programs: Develop and manage loyalty programs to increase customer retention and loyalty.
- Drive Personalization: Utilize data and analytics to drive personalization across all customer touchpoints.
- Manage Budget and Forecast: Plan, manage, and forecast budgets to meet business objectives.
- Collaborate with Cross-Functional Teams: Work closely with sales, marketing, and customer service teams to ensure alignment and effective execution of retention strategies.
- 5+ Years of Experience: Proven experience in retention marketing, loyalty, and email marketing.
- Strong Analytical Skills: Ability to analyze data and drive business decisions.
- Excellent Communication Skills: Strong written and verbal communication skills to effectively collaborate with cross-functional teams.
- Strategic Thinking: Ability to think strategically and develop comprehensive retention plans.