**Executive Director of Account Leadership**, **Senior Account Manager**

6 days ago

Philadelphia, Pennsylvania, United States Carmichael Lynch Full time
About the Role

Carmichael Lynch is seeking an experienced Executive Director of Account Leadership to join our Philadelphia office. As a key member of our account management team, you will be responsible for leading integrated teams, developing strong client relationships, and driving business growth.

Key Responsibilities
  • Leadership and Department Management
    • Partner with the Director of Account Management to ensure process continuity, culture building, and strong communications between offices.
    • Provide visionary leadership to the account management team, setting clear goals and expectations for ways of working.
    • Manage staff utilization across accounts with project managers and finance teams; identifying strengths and weaknesses of operations and making recommendations for change to increase efficiency.
    • Foster a positive and high-performance work culture, promoting teamwork, and professional growth.
    • Make recommendations for employees regarding opportunity, performance appraisal, salary changes, promotions, transfers or terminations.
    • Regularly assess overall account and project management assignments in accordance with client activity and personnel growth strategies.
  • Client Relationship Management
    • Build strong and candid client relationships, acting as the senior contact to assigned accounts, and underscoring the agency's value to client business at all times.
    • Develop strategic account plans to drive client retention and growth including SOW development throughout the year should opportunities arise.
    • Resolve issues through effective problem solving, communication and clear recommendations on necessary changes for those involved.
    • Keep agency leadership informed of important changes in client organizations.
  • Business Development
    • Assist agency leadership by improving process operations.
    • Collaborate with business development team to identify new opportunities and cultivate leads while training team on how to mine for organic business.
    • Participate in client pitches and contract negotiations to secure new accounts.
  • Budget and Resource Management
    • Develop and manage account budgets, ensuring profitability and cost-effectiveness.
    • Allocate resources efficiently to meet client needs and maintain high-quality deliverables.
    • Establish compensation/fee arrangements, working with agency financial team on identifying transparent and creative ways to satisfy profitable partnership models.
  • Campaign Strategy and Execution
    • Oversee the execution of advertising campaigns, ensuring they align with clients' goals.
    • Provide strategic direction and approvals at significant steps in the planning and creative processes or when client feedback requires a change.
    • Help shape the story of campaign performance data and provide insights and recommendations for optimization with strategists and channel specialists.
    • Stay updated on advertising industry trends, emerging technologies, and best practices while coaching teams to do the same and share internally and externally.
  • Cross Functional Collaboration
    • Collaborate with internal teams, including strategy, creative, media, analytics, and PR, to ensure seamless integration and timely project delivery.
    • Foster open, kind, and honest communication and collaboration across departments to enhance overall business performance.
Requirements
  • 15+ years of agency or related experience including deep understanding of benefits of integration in advertising and marketing.
  • Demonstrated leadership abilities, previously held management roles (5+ years) and ability to mentor and assist in training of team members.
  • Proven learnings from building and maintaining long-term client relationships.
  • Experience managing complex brand and performance campaigns from conception to completion.
  • Excellent interpersonal skills that help in negotiating and compromising in business.
  • Outstanding written and oral communication skills with an appreciation for precision, creativity, and storytelling.
  • Understanding of essential financial and business principles (specific to agency, a bonus).
  • Curiosity for and points of view on emerging trends, tools, and opportunities within advertising industry and a range of client categories.
  • Strong diversified marketing and categories background, a bonus.

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