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Senior Account Manager

2 months ago

Philadelphia, Pennsylvania, United States Digitas Health Full time
Job Overview

Company Overview:
Digitas Health stands at the forefront of connected health marketing, uniquely designed to address the complexities of today's media landscape. We specialize in fostering meaningful connections between health brands and their consumers, as well as professional clients. As part of Publicis Health, our global network empowers us to leverage extensive resources and expertise in healthcare communications.

Position Summary:
The role of Group Account Supervisor is pivotal in championing brand initiatives. You will be responsible for providing strategic insights, tactical planning, and oversight on multiple large-scale accounts while managing junior account personnel. Your leadership will be crucial in nurturing positive client relationships and ensuring high-quality agency deliverables.

Reporting Structure:
This position reports directly to the Senior Vice President, Group Account Director.

Key Responsibilities:

  • Agency Operations:
    Oversee processes and develop tactical plans while managing budgets effectively.
  • Financial Management:
    Administer client budgets with precision, ensuring accurate tracking of hours and expenses.
  • Problem Solving:
    Utilize your expertise to preemptively address potential challenges and resolve client issues.
  • Leadership:
    Exhibit informal leadership within the agency, demonstrating sound judgment.
  • Team Management:
    Provide clear direction and constructive feedback to junior account staff.

Expertise Required:

  • In-depth knowledge of therapeutic categories and target audiences, with a foundational understanding of additional categories.
  • Experience with assigned brands, including familiarity with relevant clinical data.
  • Act as a key resource for therapeutic areas, identifying market opportunities.
  • Ensure adherence to agency processes and lead resolution of any issues.

Strategic Insight:

  • Address strategic marketing challenges and propose actionable solutions.
  • Communicate a clear point of view as a marketing partner to clients.
  • Conduct high-level analyses of market data to inform strategic development.

Tactical Execution:

  • Develop comprehensive marketing and brand platform briefs.
  • Manage the production of client-approved marketing materials.
  • Collaborate on the development of creative briefs.
  • Oversee the preparation of marketing communications plans and proposals.
  • Possess a basic understanding of PHCG offerings and tools.

Client Engagement:

  • Establish and maintain trusting relationships with client counterparts.
  • Ensure frequent and positive communication with primary clients.
  • Act as a brand champion, aligning all stakeholders with brand strategy.
  • Advocate for the agency's perspective and ensure clarity in client communications.
  • Lead the delivery of accurate client documentation and correspondence.

Qualifications:

  • Bachelor's degree is required.
  • Experience in a healthcare communications setting is essential.
  • A minimum of 8 years of relevant experience is preferred.

Additional Information:
At Publicis Groupe, we celebrate diversity and believe that our differences strengthen our organization. We are committed to creating inclusive experiences for all talent, offering comprehensive benefits to support the diverse needs of our employees.