Trade Marketing Manager

5 days ago

Minneapolis, Minnesota, United States Nature's Way Full time
Job Description

Nature's Way is seeking a skilled Trade Marketing Manager to join our team. As a key member of our sales and marketing team, you will be responsible for developing and maintaining assigned channel sales plans and fostering the corporate marketing strategy for our brands.

Key Responsibilities

  • Develop and maintain channel sales plans to drive business growth and revenue
  • Collaborate with cross-functional teams to develop and execute marketing strategies
  • Lead liaison for product planning from sales perspective
  • Develop customer and product specific sales plans in consort with corporate marketing strategy
  • Recommend changes, improvements or deletions in retailer distribution
  • Develop competitive evaluation for assigned retailers/brands
  • Lead business team in the development of retailer strategic plans and retailer relations strategy
  • Collaborate with sales leadership in the development of sales programs, sales tools, and dissemination of marketing promotion information
  • Lead sales contact for trade show activities
  • Develop channel trade plans and product promotion strategies
  • Presents market opportunities, competitive environment and effect on other products that result from the development of new products
  • Coordinate cross-functional teams and external vendors to develop business solutions
  • Engage marketing teams with sales and retailer feedback & perspective to guide brand strategy and product development

Requirements

  • 5+ years of industry experience including account management responsibilities
  • Able to function in a fast-paced environment, successfully prioritizing and completing multiple tasks
  • Must have solid communication skills in both written and oral form
  • Organized, diligent, detail-oriented and self-motivated team player
  • Problem solving skills
  • Self-sufficient and able to operate effectively without close supervision
  • Strong desire to learn and work with other departments

Benefits

  • Medical Option to select either a PPO plan or one of 2 high – deductible medical plans that includes a company contribution to your personal health savings bank account
  • Dental Delta Dental PPO & an option to select an enhanced dental plan
  • Vision Routine preventative coverage under medical plan and an option to elect additional voluntary coverage
  • Time Off All employees receive 11 holidays off per year, as well as paid time off that starts at a minimum of two weeks per year
  • 401K Plan Company match of up to 4% as long as employees contribute a minimum of 6% to the account
  • Additional benefits include company provided short-term & long-term disability, life and AD&D insurance, flexible spending accounts, voluntary critical illness & accident coverage, new parent phase-in program & paternity leave, educational assistance reimbursement, product discounts & a wellness program

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