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Marketing Communications Specialist
2 months ago
The La Crosse Area Family YMCA is seeking a highly skilled Marketing Coordinator to support and enhance marketing efforts to promote our programs, services, and events. As a key member of our marketing team, you will be responsible for managing digital marketing campaigns, overseeing marketing interns, and contributing to content creation across various platforms.
Key Responsibilities:- Develop and Implement Marketing Strategies: Coordinate marketing campaigns and ensure brand consistency across all channels.
- Manage Digital Presence: Oversee social media, website content, and Google Ads to maintain a strong online presence.
- Content Creation: Develop and distribute member newsletters, create engaging content for various platforms, and collaborate with teams for community outreach and engagement.
- Supervise Marketing Interns: Guide and mentor marketing interns to ensure they have a comprehensive understanding of marketing principles and practices.
- Event Marketing: Support event marketing and day-of execution to ensure successful events and promotions.
- Education: Bachelor's degree in Marketing, Communications, or related field (or relevant experience).
- Experience: 2-5 years of marketing experience with a strong understanding of digital marketing principles and practices.
- Skills: Strong written, verbal, and digital marketing skills, with graphic design and supervisory experience being a plus.
- Free Y Membership and Programs: Enjoy access to our state-of-the-art facilities and programs.
- 100% Discount on School-Age Child Care: Take advantage of our affordable child care options.
- 12% Fully Paid Retirement: Enjoy a secure retirement plan after 2 years of service.
- Full Benefits Package: Receive comprehensive benefits, including PTO, health, dental, life insurance, short-term disability, and long-term disability.
- Cell Phone Reimbursement: Get reimbursed for your cell phone expenses.
- Paid Birthday Off: Enjoy a paid day off on your birthday.
- 35% Discount on Full-Time Child Care Center: Save on child care costs.
- Free Employee Assistance Program (EAP): Access confidential counseling services.
An Equal Opportunity Employer
