Business Development Consultant
3 weeks ago
Job Summary
We are seeking a highly driven Business Development Consultant to lead sales efforts for Integrated Marketing Solutions (IMS) by leveraging our expertise in data analytics and consumer credit marketing to drive growth in client services.
Key Responsibilities
- Develop a client sales support structure for IMS and drive sales
- Research and identify high-potential targets within the direct-to-consumer retail and service spaces
- Develop a strategic and operational sales plan to deliver budgeted sales and gross margin targets
- Leverage a network of referral sources and centers of influence to introduce new business, enhance technical knowledge, and promote the IMS brand
- Collaborate with the client success team to expand the key accounts portfolio, to deliver growth targets
- Communicate customer needs and market trends to key IMS stakeholders
- Ongoing analysis, optimization, and reporting of business performance, with a focus on conversion funnel, margin, and discount management
- Strengthen the brand through representation at trade shows and partnership events
Requirements
- Bachelor's degree in marketing, business, or a related field
- 5+ years of business development experience, including hands-on experience across all aspects of the selling cycle
- Highly developed negotiation and communication skills, with the ability to cultivate trust-based relationships using a wide range of influence skills
- Microsoft Office Suite aptitude with intermediate PowerPoint and Excel skills
- Working ERP and CRM knowledge
- Previous involvement in RFI (Request for Information) and RFP (Request for Proposal) processes
- Demonstrated initiative, strong ownership of work results, and a solutions-oriented approach
About Us
Colony Brands is a leading provider of integrated marketing solutions, with over 20 years of experience in managing consumer catalog and direct response mailing lists. We offer a dynamic and fast-paced work environment, with opportunities for growth and development.
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