Product Marketing Specialist

2 weeks ago


Los Angeles, California, United States MyTime Full time
Job Overview

Welcome to MyTime

MyTime is a premier platform for scheduling, payments, and marketing, tailored for expansive multi-location businesses and franchises. Our cutting-edge software is utilized globally to enhance customer interactions and foster growth. We are currently in search of a skilled professional to fill the role of Product Marketing Manager.

Key Responsibilities:
  • Identify and develop target buyer personas, crafting persuasive messaging and positioning for our offerings.
  • Implement go-to-market strategies for new product launches aimed at meeting revenue objectives.
  • Assist the Sales team with enablement programs and resources to inform clients about product advantages.
  • Generate industry-specific content to bolster lead generation initiatives and sales support.
  • Perform competitive analysis and formulate strategies for market success.
  • Educate sales teams on product positioning and effective selling methodologies.
  • Analyze product performance to inform customer marketing campaigns.
  • Collaborate with leadership on pricing and packaging strategies.
Required Qualifications:
  • A minimum of 5 years of experience in product marketing within the enterprise SaaS sector.
  • Proven ability to collaborate with technical teams for successful product launches.
  • Strong communication skills and a demonstrated understanding of customer needs.
  • A passion for data-driven marketing and effective storytelling.

At MyTime, we offer a competitive salary, equity opportunities, and comprehensive healthcare benefits. This is a chance to make a significant impact in a rapidly growing organization.



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