CRM Marketing Manager
5 days ago
As a CRM Manager at MotorCity Casino Hotel, you will be responsible for managing, maintaining, and executing all direct marketing campaigns and offers. This includes creating, distributing, and uploading offers to the player management system, CRM database, and website.
Key Responsibilities:- Develop and execute direct marketing campaigns and offers to drive player engagement and retention.
- Manage and execute all promotions, including rules, purchasing, and customer communications.
- Create and distribute reports for direct marketing programs, promotions, events, and VIP players.
- Automate programs and offers whenever possible to improve efficiency and reduce manual errors.
- Assist with data entry, list checking, proof reading, and customer service inbound calls to maintain the accuracy and integrity of the player database and CRM system.
- Primary contact with outside vendors in the coordination of direct mail programs and promotions.
MotorCity Casino Hotel offers a competitive compensation package, including competitive wages, excellent medical, dental, and vision benefits, a generous 401(k) program, and childcare reimbursement. You will also enjoy complimentary meals during your shift, vacation time, and your uniforms and their cleaning will be paid for. Plus, there's free on-site parking, exclusive associate discounts, tuition reimbursement, and more.
As an active community partner, MotorCity Casino Hotel is dedicated to the city of Detroit. Our associates, management, and ownership contribute to the metro-Detroit community through several local programs that have a positive impact on the lives of the people in our city.
Requirements:- Two years of experience in direct marketing or promotions function as a coordinator, analyst, or manager.
- Associate's Degree or equivalent experience.
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