Digital Marketing Specialist

4 days ago


Lexington KY USA, United States University of Kentucky FCU Full time
Job Title: Digital Marketing Specialist

Job Summary:

The University of Kentucky FCU is seeking a highly skilled Digital Marketing Specialist to join our team. As a key member of our marketing department, you will be responsible for creating and implementing digital marketing campaigns to engage with our members and promote our products and services.

Key Responsibilities:

  • Develop and execute digital marketing strategies to achieve business objectives
  • Create high-quality content for social media, email, and website channels
  • Analyze campaign performance and provide data-driven insights to inform future marketing efforts
  • Collaborate with cross-functional teams to ensure alignment and consistency across all marketing channels
  • Stay up-to-date with industry trends and best practices in digital marketing

Requirements:

  • 3-5 years of experience in digital marketing, preferably in a financial services industry
  • Proven track record of creating successful digital marketing campaigns
  • Strong understanding of social media platforms, email marketing, and website analytics
  • Excellent communication and project management skills
  • Bachelor's degree in Marketing, Communications, or related field

What We Offer:

  • A dynamic and supportive work environment
  • Opportunities for professional growth and development
  • A competitive salary and benefits package
  • A chance to work with a leading financial institution in the region


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