Market Expansion Manager

3 days ago


Madison, Wisconsin, United States Acadia Healthcare Full time
Key Responsibilities:


Plan and execute strategic marketing initiatives after conducting thorough market research.


Develop in-depth knowledge of all product lines and services offered by Acadia Healthcare.


Design and produce various marketing materials, including literature, signage, and merchandise, to be used at marketing events.


Maintain strong relationships with third-party vendors and venues to ensure successful event execution.


Negotiate with retailers and other partners on promotional display and merchandise placement to maximize brand visibility.


Promote business expansion opportunities to retailers and other merchants through effective marketing programs.


Attend relevant industry conferences and events to stay up-to-date on market trends and competitor activities.


Monitor industry trends and competitor activities to inform marketing strategies.


Manage online presence and social media activity surrounding marketing campaigns.


Track expenses in a organized and efficient manner.


Report regularly on the status of marketing activities to stakeholders.


Document and share lead and customer intelligence with the sales team to inform sales strategies.



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