Marketing Professional

6 days ago


Madison, Wisconsin, United States Green House Full time
Job Opportunity

Job Title: Marketing Specialist

Company: Green House Solar

Location: Madison, NJ

Job Type: Full-time

Salary: $40,000.00 - $60,000.00 per year

Job Summary

We are seeking a highly motivated and experienced Marketing Specialist to join our team at Green House Solar. As a key member of our marketing department, you will be responsible for developing and executing marketing strategies to promote our solar energy solutions and drive business growth.

Key Responsibilities
  • Lead Generation: Develop and implement creative strategies to generate new leads and support sales channels.
  • Campaign Management: Plan, execute, and track marketing campaigns across various channels, including digital, print, and events.
  • Paid Ad Management: Manage paid search ad campaigns, including keyword lists, ad copy, bidding strategies, budgets, and conversion tracking.
  • Content and Brand Management: Create and oversee content creation for our website, social media platforms, and other marketing channels.
  • Marketing Automation: Use AI and other software tools to develop and execute email nurture campaigns for prospects and leads.
  • Event Management: Plan, manage, and attend events, including green fairs, farmers' markets, and conferences.
  • Market Research & Analysis: Conduct market research to identify opportunities and challenges within the New Jersey solar and storage market.
  • Reporting: Track and analyze key performance indicators (KPIs) to generate insightful reports.
Requirements
  • Experience: 3-5 years of experience in a marketing role, preferably in the solar industry.
  • Skills: Excellent interpersonal and communication skills, attention to detail, and a strong work ethic.
  • Education: Bachelor's degree in Marketing or a related field.
  • Software Proficiency: Proficient in Microsoft Office, including Outlook, Word, Excel, and PowerPoint, as well as digital media editing tools and CRM software.
What We Offer

As a Marketing Specialist at Green House Solar, you will have the opportunity to work with a dynamic team, develop your skills and expertise, and contribute to the growth and success of our company.



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