Senior Manager, Offer Development

6 days ago


Stamford, Connecticut, United States Spectrum Full time
About the Role

Spectrum is seeking a highly skilled Senior Manager, Offer Development to join our team. As a key member of our Offer Management team, you will be responsible for developing, researching, implementing, and reporting on pricing and promotional offers to maximize revenue and achieve business goals.

Key Responsibilities
  • Develop and implement a framework to effectively develop, implement, and measure offer and pricing performance across customer segments, markets, and products.
  • Support Charter's strategy of converged broadband and mobile products, with a focus on the mobile wireless business for both our residential and small/medium business segments.
  • Collaborate with individuals across the entire organization to navigate operational and tactical worlds.
  • Present recommendations to senior leadership and drive tactical and operational decisions on a day-to-day basis.
  • Actively and consistently support all efforts to simplify and enhance the client experience.
  • Work closely with leadership to assess market performance and opportunities across services and segments.
  • Build ROI models to support key marketing offer/pricing initiatives to help drive business decisions.
  • Review financial models, track and report key financial metrics related to market pricing and offer strategies.
  • Improve/simplify offer presentation and prioritization within agent-facing tools to more effectively target appropriate offers to appropriate customers/prospects.
  • Ensure offer implementation/usage follows approved business rules.
  • Maintain internal channel line-up databases including product costs and margins by package.
  • Work cross-functionally with Marketing Science, Marketing Intelligence, Business Intelligence and other groups to drive continuous improvements in offer reporting and tracking capabilities.
  • Maintain/enhance procedure for review, approval, and adjustment of strategic offers and pricing based on changing economic and competitive landscape.
  • Maintain market playbook of promotional offers and retail pricing.
  • Maintain Offer Management SharePoint site.
  • Manage promotional roll-off programs to ensure appropriate pricing is applied to customers during the promotional roll process.
  • Responsible for ad hoc projects and reporting requests from business unit leaders.
Requirements
  • BS/BA in Marketing, Finance or related field or equivalent work experience.
  • 6+ years of Marketing, Pricing or Finance work experience.
  • 3+ years of Management experience.
  • Strong analytical skills and the ability to address issues using a logical, systematic, sequential approach.
  • Ability to prioritize and organize effectively.
  • High level of proficiency in Excel, including complex formulas and pivot tables to perform data analyses and create business cases.
  • Ability to translate detailed trends and statistics into executive-level reporting and presentations.
  • Ability to communicate well through e-mails, conference calls, and MS PowerPoint.

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