Director of Brand and Growth Marketing
2 days ago
Trilliant Food and Nutrition, a leading vertically integrated production facility, has been a pioneer in the U.S. specialty coffee market since 1979. Our commitment to quality, value, speed-to-market, and innovation drives our success.
Job OverviewThe Director of Brand and Growth Marketing will lead the development and execution of comprehensive brand strategies to drive growth and enhance brand equity. This individual will oversee brand management, product innovation, and cross-functional collaboration to ensure alignment with organizational goals.
Responsibilities:- Brand Strategy Leadership: Develop and implement long-term brand strategies to drive growth, innovation, and brand equity.
- Brand Activation and Communication: Lead collaboration with Creative Services, Sales, R&D, and external agencies to ensure cohesive brand messaging across all channels.
- Product Portfolio & Innovation: Oversee product portfolio management, driving innovation and identifying opportunities for product improvements or new product launches.
- P&L and Budget Management: Take ownership of brand P&L, delivering margin and profitability targets.
- Sales and Market Development: Partner closely with Sales to ensure that brand strategies translate into successful retail initiatives and sales growth.
- Market Research & Consumer Insights: Drive consumer and market research efforts to inform brand strategies and product development.
- Bachelor's degree in Marketing, Business, or a related field; MBA preferred.
- 7-10+ years in brand management, with a proven track record of success in a leadership role, preferably in consumer packaged goods (CPG).
- Extensive experience with P&L management, product innovation, and cross-functional team leadership.
This position works out of our Little Chute, WI facility on a Monday - Friday schedule. We offer a competitive base pay rate and comprehensive benefits package for full-time employees.
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