B2B Pricing Strategy Manager
4 weeks ago
The B2B Pricing Strategy Manager is responsible for developing and executing strategic offers specifically tailored for Enterprise and Mid-Market clients. This role requires a deep understanding of the unique needs and challenges of these segments, along with a strong ability to create value propositions that resonate with larger organizations.
Responsibilities- Design and manage B2B offers specifically targeted at Enterprise and Mid-Market segments, including pricing strategies, packaging, and promotional activities.
- Collaborate with product management to ensure offers are aligned with product capabilities and address the specific needs of large-scale clients.
- Conduct in-depth market research and competitive analysis focused on Enterprise and Mid-Market trends to identify opportunities for differentiation.
- Analyze the financial impact of offers, ensuring they meet profitability targets and contribute to long-term growth.
- Work closely with sales teams to understand the complex buying processes of Enterprise and Mid-Market clients and create offers that drive adoption and retention.
- Partner with sales, marketing, finance, and operations to ensure offers are effectively communicated and executed across all teams.
- Lead cross-functional teams in the development and rollout of offers, ensuring they are tailored to the needs of larger organizations.
- Provide training and support to sales teams on how to effectively pitch and sell offers to Enterprise and Mid-Market clients.
- Monitor and evaluate the performance of offers within the Enterprise and Mid-Market segments, using metrics such as sales volume, customer acquisition, and profitability.
- Adjust strategies based on performance data to optimize results and drive continuous improvement.
- Report on the success of offers to senior management, providing insights and recommendations for future initiatives.
- Bachelor's degree in Marketing, or a related field (Master's degree a plus).
- 4-6 years of experience in B2B marketing, sales strategy, or offer management, with a focus on Enterprise and Mid-Market segments.
- Strong analytical skills, experience in financial modeling and market analysis a plus.
- Excellent communication and interpersonal skills, with the ability to influence and collaborate across teams.
- Experience in telecommunications a plus, Salesforce experience is a plus.
- Strategic thinker with a customer-centric mindset and a strong business acumen.
- Strong communication and collaboration skills.
- Customer-centric approach, particularly for Enterprise and Mid-Market clients.
- Strong project management and organizational skills.
- Ability to work in a fast-paced, dynamic environment.
At Optimum, we're fueled by our four core pillars: Taking Ownership, Upholding Transparency, Creating Community, and Demonstrating Expertise. Our commitment to empowering employees to take responsibility and embrace proactive problem-solving underpins Taking Ownership. Upholding Transparency is at the core of our culture, with open and honest communication fostering trust among our dedicated team and loyal customers. Creating Community is more than a goal; it's our daily commitment to fostering an environment of collaboration, innovation, and positivity. Demonstrating expertise is a promise we uphold through continuous learning and engagement with our customers to consistently deliver top-quality products and services. These pillars not only shape our culture but define Optimum as a place of excellence, trustworthiness, and thriving community, and we invite you to be a part of our journey.
We are an Equal Opportunity Employer committed to recruiting, hiring and promoting qualified people of all backgrounds regardless of gender, race, color, creed, national origin, religion, age, marital status, pregnancy, physical or mental disability, sexual orientation, gender identity, military or veteran status, or any other basis protected by federal, state, or local law.
The Company collects personal information about its applicants for employment that may include personal identifiers, professional or employment related information, photos, education information and/or protected classifications under federal and state law. This information is collected for employment purposes, including identification, work authorization, FCRA-compliant background screening, human resource administration and compliance with federal, state and local law.
Applicants for employment with The Company will never be asked to provide money (even if reimbursable) as part of the job application or hiring process. Please review our Fraud FAQ for further details.
This position is identified as being performed in/or reporting to company operations in New York State. Salary ranges are supplied in compliance with New York State law. Pay is competitive and based on a number of job-related factors, including skills and experience. The starting pay rate/range at time of hire for this position in the posted location is $102,816.00-$168,912.00/year. The rate/range provided herein is the anticipated pay at the time of hire, and does not reflect future job opportunity.
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