Senior Manager, Product Marketing Lead

1 week ago


San Francisco, California, United States Mediabistro Full time
{"title": "Product Marketing Manager", "subtitle": "Lead Go-to-Market Efforts for Udemy's Products and Features", "content": "

We're seeking a seasoned Product Marketing Manager to lead go-to-market efforts for Udemy's products and features. As a key member of our team, you'll be responsible for developing and executing strategies that drive customer adoption and engagement.

Key Responsibilities:

  • Mentor a small group of Product Marketers, guiding their work and nurturing their careers.
  • Partner closely with the Product team to influence roadmap strategy and participate in feature development.
  • Lead, influence, and collaborate with go-to-market teams to execute product rollouts.
  • Develop messaging and communication strategies to drive successful adoption of products and features.
  • Track competitive updates, identify audience trends, and participate in product development to ensure value delivery.
  • Advocate for customers by developing a deep understanding of their motivations, wants, and needs.

Requirements:

  • 7+ years of experience in product marketing at a fast-paced B2B company with a proven track record of leading, project managing, and executing large projects.
  • Demonstrated ability to set strategic direction and lead go-to-market plan execution.
  • Strong track record of delivering against KPIs ranging from awareness and perception to adoption, usage, and loyalty.
  • Deep storytelling ability with a knack for bringing together multiple sources and a collaborative style.
  • Technical aptitude with a natural curiosity about emerging technologies and a willingness to invest time in learning.
  • Strong analytical bent with a disposition toward data-driven decision-making.
  • International experience marketing products to different user segments in various geographies.
  • Entrepreneurial spirit with a love of the hustle and a passion for learning, Udemy, and our mission to improve lives through learning.

About Us:

We're a leading global learning company and one of the world's largest education platforms, with over 67 million learners. Our goal is to provide flexible, effective skill development to empower organizations and individuals.

Benefits:

  • Comprehensive medical, dental, vision, life/AD&D, and disability coverage.
  • Pre-tax savings/spending plans, including HSA employer contributions.
  • Expanded medical coverage for gender-affirming care.
  • Financial assistance for fertility, adoption, and surrogacy expenses; twelve weeks of paid family bonding for birth, surrogacy, adoption, and foster placement.
  • Free access to Udemy and Udemy Business plus a yearly stipend for professional development.
  • Pre-tax and Roth 401(k) plan with an employer contribution.
  • Corporate charitable match for eligible nonprofits and charities.
  • Flexible vacation for salaried employees and fifteen days per year for hourly employees.
  • Twelve paid holidays throughout the year.
"}

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