Senior Product Marketing Manager

2 hours ago


San Francisco, California, United States AdRoll Full time
About the Role

We are seeking a highly skilled Senior Product Marketing Manager to join our AdRoll team. As a key member of our Product Marketing team, you will be responsible for developing and executing go-to-market strategies that drive revenue growth and customer adoption.

Key Responsibilities
  1. Develop and execute product marketing strategies that align with business objectives and drive revenue growth.
  2. Collaborate with cross-functional teams, including product management, sales, and marketing, to ensure alignment and effective execution of marketing initiatives.
  3. Conduct market research and analysis to inform product positioning, messaging, and pricing strategies.
  4. Develop and maintain product marketing materials, including product briefs, sales sheets, and demo scripts.
  5. Work closely with revenue teams to ensure effective sales enablement and customer-facing content.
  6. Facilitate commercialization of new products and features, managing cross-functional GTM motions and ensuring teams are prepared with the necessary information and resources.
Requirements
  1. BA/BS degree required.
  2. 5+ years of total professional experience.
  3. 3+ years of product marketing, management consulting, or equivalent experience; for a Software-as-a-Service product.
  4. 1+ year ad-tech experience required.
  5. Connected TV experience preferred.
  6. Product Lead Growth experience preferred.
  7. Data-driven approach to understanding customers, gauging product adoption, performance, and customer impact.
  8. Experience managing cross-functional GTM commercialization processes, working with operations, product, revenue, and marketing organizations, and driving cross-functional alignment.
  9. Ability to navigate ambiguity and help unite others around doing the right thing for customers and long-term business objectives.
  10. Ability to drive communication processes and work effectively across cross-functional teams, with experience influencing senior leadership.
What We Offer
  1. Competitive salary and equity.
  2. 100% employee coverage for medical, dental, and vision premiums.
  3. Short and long-term disability benefits at no cost to the employee.
  4. Basic life and AD&D insurance at no cost to the employee.
  5. 401K Plan (Pre-tax and Roth).
  6. 4 weeks of paid time off and work/life balance.
  7. Up to 12 weeks of paid family leave (care for a family member, bond with a new child, etc.).
  8. Up to 6 weeks of paid disability leave (up to 12 weeks for pregnancy disability leave).
  9. Join a community of fellow Rollers as a member of one of our Employee Resource Groups.
  10. Ample opportunities to volunteer with local organizations with NextRoll Gives Back.


  • San Francisco, California, United States The Product Folks Full time

    About The Product FolksWe are a company that values innovation and customer-centricity. Our mission is to create a world-class product that meets the evolving needs of our customers.Job SummaryWe are seeking a Senior Product Manager to join our team. As a Senior Product Manager, you will be responsible for leading the development of our product roadmap,...


  • San Francisco, California, United States CloudFlare Full time

    Senior Product Marketing ManagerCloudflare is seeking a highly skilled Senior Product Marketing Manager to join our Developer Marketing team. As a key member of our Product and Solution marketing organization, you will be responsible for developing and executing marketing strategies to drive awareness and adoption of Cloudflare's developer solutions.About...


  • San Francisco, California, United States Datadog Full time

    Job Title: Senior Group Manager, Product MarketingDatadog is seeking a seasoned Senior Group Manager, Product Marketing to lead our Cloud Integrations Go-to-Market team. As the leader of this team, you will be responsible for developing and executing a go-to-market strategy focused on acquiring, activating, and growing customers and usage for our cloud...


  • San Francisco, California, United States Adobe Full time

    Job Title: Senior Product Marketing ManagerAt Adobe, we're on a mission to empower creative professionals to streamline and scale content production with our innovative solutions. We're seeking a talented Senior Product Marketing Manager to join our team and drive the next growth phase for Adobe Stock's e-commerce business.Key Responsibilities:Develop and...


  • San Francisco, California, United States Medallia, Inc. Full time

    About the RoleMedallia, Inc. is a leading Experience Management company that empowers organizations to deliver exceptional customer experiences. We are seeking a highly skilled Product Marketing Manager - Senior to join our Product Marketing, Customer Advocacy, and Analyst Relations team.This is a unique opportunity to make a significant impact on our...


  • San Francisco, California, United States MongoDB Full time

    About the RoleMongoDB is seeking a highly skilled Senior Product Marketing Manager to join our team. As a key member of our Developer Experience Product Marketing team, you will be responsible for positioning MongoDB as a leader in the developer data platform market.Key ResponsibilitiesDevelop and execute strategic plans to strengthen MongoDB's position in...


  • San Francisco, California, United States PARK Senior Villas Chandler Full time

    About the RoleWe are seeking a highly experienced Senior Product Marketing Manager to lead the development and execution of our product growth strategy. As a key member of our product marketing team, you will be responsible for creating and implementing a comprehensive product marketing plan that drives revenue growth and customer acquisition.Key...


  • San Francisco, California, United States Tbwa ChiatDay Inc Full time

    {"h3": "Senior Product Marketing Manager, Solutions Overview"} LaunchDarkly is seeking a seasoned Senior Product Marketing Manager, Solutions to drive the success of our platform integrations with industry-leading platforms. As a key member of our product marketing team, you will work closely with product management and cross-functional partners to develop...


  • San Francisco, California, United States Rippling Full time

    About RipplingRippling is a cutting-edge HR, IT, and Finance platform that empowers businesses to streamline their workforce operations. By integrating various systems, Rippling provides a unified solution for managing the employee lifecycle, from onboarding to offboarding.The RoleWe're seeking a seasoned Senior Product Marketing Manager to spearhead the...


  • San Francisco, California, United States Rippling Full time

    About the RoleRippling is a leading provider of cloud-based HR, IT, and Finance solutions for businesses. As a Senior Product Marketing Manager, you will play a critical role in driving growth and revenue for our Benefits products.Our Benefits products, including Benefits Administration, Flex Benefits, and Rippling PEO, are designed to help businesses...


  • San Francisco, California, United States Clockwise Full time

    About the RoleClockwise is seeking a seasoned Senior Product Marketing Manager to spearhead the development of our AI-powered calendar assistant. As a key member of our Marketing team, you will be responsible for crafting compelling value propositions, influencing product roadmaps, and executing go-to-market strategies.Key ResponsibilitiesDevelop and...


  • San Francisco, California, United States Guidewheel Full time

    About GuidewheelGuidewheel is a pioneering software company that has created a revolutionary platform called FactoryOps. This innovative solution empowers manufacturers to increase efficiency and sustainability in their operations. As a result, Guidewheel is seeking a highly skilled and experienced Senior Product Marketing Manager to lead the company's...


  • San Francisco, California, United States Ironclad, Inc. Full time

    About the RoleWe are seeking a highly skilled Senior Product Marketing Manager to join our team at Ironclad, Inc. This is a key role that will drive the success of our product marketing efforts and contribute to the growth of our company.Key ResponsibilitiesMarket Research: Conduct in-depth market research to identify trends, opportunities, and challenges in...


  • San Francisco, California, United States Rippling Full time

    About the RoleRippling, a leading HR, IT, and Finance platform, is seeking a highly skilled Senior Product Marketing Manager to join its Go-to-Market (GTM) team. As a key member of the marketing organization, you will be responsible for developing and executing product marketing strategies that drive growth and customer engagement.Key ResponsibilitiesBecome...


  • San Francisco, California, United States Loom Full time

    About the RoleWe are seeking a highly skilled Senior Product Marketing Manager to join our team at Loom. As a key member of our growth marketing team, you will be responsible for developing and executing strategies to drive adoption and growth of our product.Key ResponsibilitiesDevelop and execute go-to-market strategies to drive adoption and growth of our...


  • San Francisco, California, United States Kikoff Full time

    About the RoleWe're seeking a highly skilled Senior Product Marketing Manager to join our team at Kikoff. As a key member of our marketing team, you will be responsible for driving the adoption and customer experience of our products.Key ResponsibilitiesCustomer Insights: Develop and execute strategies to gather customer feedback, analyze data, and partner...


  • San Francisco, California, United States Medallia, Inc. Full time

    About the RoleMedallia, Inc. is a leading Experience Management company that empowers organizations to deliver exceptional customer experiences. We are seeking a highly skilled Product Marketing Manager - Senior to join our Product Marketing, Customer Advocacy, and Analyst Relations team.Key ResponsibilitiesDevelop Compelling Messaging: Create and articulate...


  • San Francisco, California, United States Kikoff Full time

    About the RoleWe're seeking a seasoned product marketing professional to join our team at Kikoff, a leading personal finance platform. As a Senior Product Marketing Manager, you'll play a critical role in driving the adoption and customer experience of our products.Key ResponsibilitiesDevelop and execute go-to-market plans to ensure the best possible...


  • San Francisco, California, United States Kikoff Full time

    About the RoleWe're seeking a seasoned product marketing professional to join our team at Kikoff, a leading personal finance platform. As a Senior Product Marketing Manager, you'll play a critical role in driving the adoption and customer experience of our products.Key ResponsibilitiesDevelop and execute go-to-market plans to ensure the best possible...


  • San Francisco, California, United States Adobe Inc. Full time

    Job Title: Senior Product Marketing ManagerAt Adobe Inc., we're seeking a highly skilled Senior Product Marketing Manager to join our team. As a key member of our Product Marketing team, you will be responsible for developing and executing Go-To-Market strategies to drive the next growth phase for Adobe Stock's e-commerce business.About the RoleWe're looking...