Global Integrated Marketing Program Senior Manager

9 hours ago


Watertown, Massachusetts, United States ServiceNow Full time

Global Marketing Program Manager for Integrated Solutions

We are seeking a highly skilled Global Marketing Program Manager for Integrated Solutions to join our team at ServiceNow. As a key member of our marketing organization, you will be responsible for the orchestration and operations that support the design, execution, and performance of ServiceNow Marketing's key global programs and campaigns.

Key Responsibilities:

  • Facilitate and lead cross-functional working sessions to develop and execute global integrated marketing plans that support brand awareness, demand generation, and pipeline acceleration.
  • Design and manage comprehensive project plans, including campaign roadmaps and deliverables timelines.
  • Manage overall plan budget details, including working with agencies and internal resource management and finance teams to complete SOWs, POs, and invoices.
  • Ensure marketing plans are measured as part of the organization's overall rhythm of the business and QBRs.
  • Design and drive internal communications to ensure visibility of the plan to the appropriate audiences.
  • Hold cross-functional teams accountable to the execution and performance of the aligned plan.

Requirements:

  • Proven marketing program management experience, including excellent project plan skills.
  • Experience driving, designing, or executing integrated marketing programs and/or campaigns.
  • Understanding of marketing campaign performance and ability to translate it into business impact.
  • Strong stakeholder management skills with ability to lead by influence to successfully drive cross-functional collaboration.
  • Strong written and verbal communication skills with ability to translate marketing speak into business impact.

About ServiceNow

ServiceNow is a global market leader in the enterprise software industry, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500. Our intelligent cloud-based platform seamlessly connects people, systems, and processes to empower organizations to find smarter, faster, and better ways to work.



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