Market Development Representative

5 days ago

Appleton, Wisconsin, United States Sazerac Full time
About Sazerac Company

Sazerac Company is a leading American family-owned company with a rich history spanning almost 400 years. With operations in the United States and around the world, we have achieved double-digit growth every year since the 2000s. Our portfolio includes the most award-winning bourbons and whiskeys in the world, such as Buffalo Trace, Pappy Van Winkle, Eagle Rare, Blanton's, and Sazerac Rye.

Our Brands

We own a range of popular spirits brands across various categories, including Fireball, Southern Comfort, Seagram's V.O., Myers's, Goldschläger, Parrot Bay, 99 Brand, and Platinum Vodka. Our award-winning culture and distilleries have earned us recognition, including being named one of the "Best Places to Work in Kentucky" four times.

Job Description

The Market Development Representative will be responsible for achieving volume and distribution goals for our Brands across Sazerac's portfolio. This role will build brands, maximize distribution, and serve as the main point of contact for both on-premise and off-premise accounts in the assigned territory.

Key Responsibilities
  • Directly manage solutions to grow assigned accounts business, driving results that deliver market share growth for Sazerac brands.
  • Build brands by utilizing consumer and category trends to educate customers, solve problems, and maximize sales.
  • Lead in-store selling, merchandising, marketing, and execution for accounts.
  • Achieve volume objectives for priority brands in the portfolio.
  • Plan and implement programs to deliver distribution, merchandising, display, and retail promotional objectives.
  • Develop mutually valuable relationships with assigned customers, understanding their key needs and requirements.
  • Serve as the communication lead between key customers, wholesalers, and internal teams.
  • Monitor agreed-upon Key Performance Indicators (KPIs) with key customers.
  • Support Market Development Manager with brand building, programming, and distribution activities with customers.
Qualifications
  • Bachelor's Degree in Business or equivalent experience.
  • Minimum 1 year of relevant professional experience, or for new college graduates, a sales internship or full/part-time sales role (preferably in consumer goods).
  • A valid driver's license.
  • Ability and willingness to work non-traditional hours (nights/weekends).
  • Strong planning and organizational skills.
  • Willingness to travel.
  • Must be able to obtain a relevant solicitor's permit in any state.
  • Candidate must reside in or near the territory.
  • Must be able to personally pay or charge ordinary and necessary business expenses that will be timely reimbursed.
Preferred Qualifications
  • Minimum 2 years sales experience.
  • Market development and sales analysis experience.
  • Strong ability to self-manage and manage schedule to achieve results.
  • Experience building customer relationships.
Physical Requirements
  • Standing for an extended period of time.
  • Ability to pick up and/or move objects up to 35 pounds without assistance.
  • Ascend or descend stairs.
  • Ability to drive and visit multiple accounts in one day.
  • Strong communication skills.

The salary range for this position is $60,000 to $70,000 per year, based on years of directly relatable experience. The salary range refers to base salary only and does not include car allowance, annual bonus, fuel, or cell phone reimbursement.

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