Marketing Manager
5 days ago
Marketing Manager - Elevate Home Services
We are seeking a highly skilled Marketing Manager to join our team at Elevate Home Services. As a key member of our marketing team, you will be responsible for developing and implementing comprehensive marketing strategies to effectively communicate our mission and services to our target audience.
Key Responsibilities:
- Develop and Implement Marketing Strategies: Create and execute marketing plans to drive high-quality sales leads across various channels, including digital marketing, social media, and event sponsorships.
- Target Audience Analysis: Identify and analyze our target audience to create tailored marketing campaigns that resonate with potential clients and team members.
- Marketing Materials Creation: Collaborate with internal teams and external vendors to create impactful marketing materials, such as videos, newsletters, brochures, and postcards, that highlight our commitment to service excellence and team member satisfaction.
- Analytics and Reporting: Analyze client insights, market trends, and campaign performance to continually refine and improve our marketing efforts.
- Community Engagement: Engage with local communities and organizations to promote Elevate Home Services through event sponsorships, awards applications, and community involvement.
Qualifications:
- Marketing Experience: Minimum of five (5) years of B2C marketing experience, ideally within HVAC or home services industries (plumbing, electrical, etc.).
- Digital Marketing Skills: At least two (5) years of experience in digital marketing (PPC, LSA, and social media) and outbound marketing (direct mail, email campaigns).
- Branding Experience: Proven experience managing branding campaigns (radio, TV, video, etc.).
- Marketing Automation: Strong proficiency in marketing automation and CRM tools.
- Writing and Project Management Skills: Exceptional writing, project management, and budget management skills.
- Lead Generation: Experience in creating marketing initiatives that generate leads and reflect the heart of a company that values its clients and team members.
- On-Site Work: On-site work is required to collaborate closely with our team in delivering impactful marketing strategies.
Why Elevate Home Services?
We believe in creating a workplace where our team members thrive and grow. We're committed to delivering exceptional HVAC solutions and making a positive impact on our community. If you're a marketing professional with a passion for innovative strategy and a knack for creating meaningful connections, we'd love to hear from you.
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