Senior Account Manager
1 week ago
The Account Director will serve as the primary liaison for client accounts, providing strategic guidance and leadership to junior team members. This role requires a comprehensive understanding of the Ad/MarTech landscape and the ability to craft compelling narratives that enhance client visibility in the media.
Key Responsibilities:
- Act as the main point of contact for clients, establishing strong relationships built on trust and strategic insight.
- Design and implement effective strategies tailored to client needs.
- Stay informed on industry news and trends, sharing relevant insights with clients and teams to capitalize on media opportunities.
- Manage multiple client accounts simultaneously, ensuring timely delivery of services and adherence to deadlines.
- Collaborate with internal teams to define client KPIs and ensure performance metrics are achieved quarterly.
- Work closely with portfolio leads to ensure projects are executed within budget and resource constraints.
- Contribute to financial management by monitoring profitability and resource allocation, while identifying potential risks.
- Develop strategies for media engagement, audience outreach, and influencer collaboration.
- Support business development efforts by creating and presenting proposals to prospective clients.
- Provide mentorship and guidance to junior staff, fostering their professional growth.
- Collaborate with colleagues to promote the agency's mission and values.
Qualifications:
The ideal candidate will possess:
- A minimum of 10 years of experience in public relations and marketing, with a strong grasp of media relations and corporate communications.
- Extensive experience with adtech/martech clients, capable of translating technical capabilities into engaging media narratives.
- A proven track record of securing high-profile media coverage across various sectors, including retail and business.
- Experience in managing client campaigns and overseeing project deliverables.
- At least two years in a leadership role, managing multiple client accounts.
- The ability to provide constructive feedback and insights to clients, even when opinions differ.
- Experience leading a team of public relations professionals.
What We Offer:
- Comprehensive benefits package.
- Flexible vacation and sick leave policies.
- 401k plan with company contributions.
- Profit-sharing opportunities.
- Workplace flexibility and remote work options.
- Paid parental leave for six months.
- Opportunities for professional development and training.
- Transit benefits and paid volunteer days.
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