Senior Product Marketing Manager

2 days ago

New York, New York, United States ALTANA Full time
About Altana

Altana is a pioneering Value Chain Management System that empowers customers to take control of their global supply chains. By harnessing artificial intelligence and the world's largest supply chain data, Altana reveals complex networks and streamlines workflows. Our customers, including Boston Scientific, L.L.Bean, and Maersk, rely on Altana to build resilient, efficient, and sustainable value chains.

Our Mission

At Altana, we're driven by a mission to power a new era of globalization through trusted value chain networks. We're backed by leading investors and used by the world's most influential organizations. Our success depends on building a diverse, global team and fostering an environment where they can thrive.

The Opportunity

We're seeking a Senior Manager of Product Marketing to bring our product positioning and GTM strategy to life. As a key member of our Product Marketing team, you'll be responsible for shaping how our products are perceived in the market. You'll report to the VP of Product Marketing and play a crucial role in shaping the function within Altana.

Key Responsibilities
  • Develop in-depth market and audience expertise through internal and external research
  • Design and execute go-to-market strategies for new and existing products to drive revenue growth and market penetration
  • Develop competitive intelligence and create messaging and materials to support Altana's differentiation in the market
  • Lead commercial strategy and execution for new product launches, including positioning, pricing, packaging, and internal enablement
  • Collaborate with marketing team members to execute effective campaigns promoting product benefits to target audiences
  • Own collateral creation across the customer journey, supporting marketing, sales, and customer success teams to communicate product value
Requirements
  • 5-7 years of experience in product marketing, preferably in the B2B tech industry, with a proven track record of driving successful go-to-market strategies
  • Exceptional written and verbal communication skills, with the ability to craft clear and persuasive messaging for diverse audiences
  • Experience and comfort with simplifying complex problems into understandable solutions
  • Comfortable in a fast-paced, ambiguous environment
Why Work at Altana?
  • We value collaboration and win as a team
  • We're committed to engineering excellence
  • We prioritize personal and professional development
  • We learn from diverse backgrounds and perspectives
  • We impact the world, from enabling developing countries to identifying drug traffickers

At Altana, we believe that a diverse workforce enables greater creativity, performance, and adaptability. We're an equal opportunity employer and welcome you to join us as you are. Our employment opportunities and decisions are based on business needs and individual qualifications, without regard to race, color, religious creed, national origin, ancestry, age, physical or mental disability, medical condition, marital status, sexual orientation, gender identity or expression, genetic information, family care or medical leave status, military or veteran status, or any other characteristic protected by the laws or regulations in the areas in which we operate.

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